Social Sustainability in Pakistan: A Business Perspective

This presentation examines the social and ethical challenges facing businesses operating in Pakistan, focusing on poverty, education, and overpopulation. It analyzes these issues through the lens of a 1993 Harvard Business Review case study, providing insights for companies like T&T on navigating the complex social landscape of Pakistan. The presentation highlights the need for businesses to consider social sustainability factors in their market strategies and emphasizes the importance of government initiatives to address these challenges.

Business Presentation on Social
Sustainability

Introduction
• Pakistan is surrounded by various ethical and social
issues.
• Thee issues are directly impacting infrastructural and
social growth of the country.
• Main aim is to analyse these issues in reference to the
current scenario.
• Analysis of the issue is done in the context of HBR case
study of 1993.
• Presentation will help businesses like T&T to gain
insights on the social business scenario of Pakistan.

Poverty
One of the main issues faced by the economy of
Pakistan
Around 7.6 million poor households in the country lie
below the line of poverty
This might create issues for the company to increase
their profits.
It is important to get rid of poverty for economy to
develop.

Lack of proper education system
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Overpopulation
• The growth rate of population in Pakistan is the highest.
• Being an overpopulated country there is a lack of
material and human resources.
• This might not allow the company to hire competent
personnel.
• It also creates a negative image of Pakistan and will also
impact the image of business.
• Due to high poverty, the company might have to drop
down prices in order to conduct sales.
• Overpopulation implies availability of cheap labour.

Recommendations
• It is required by the company to drop their prices and
quality to make sales.
• It is the need for the government and authorities to
take measures in order to reduce negative outcomes.
• Situation can be improved by enhancing the
education system of the country.
• It is required by the company to develop their market
strategy keeping in mind all the social and sustainable
development factors of Pakistan.

References
• Ali, A., & Erenstein, O. (2017). Assessing farmer use of
climate change adaptation practices and impacts on food
security and poverty in Pakistan. Climate Risk
Management, 16, 183-194.
• Amin, S. (2017). Trumps Challenge to Pakistan.
• Malik, M. A., & Hassan, R. (2015). An analysis of parallel
education systems in Pakistan, and the challenges they pose
in education research. Advances in Social Sciences Research
Journal, 2(10).
• Nichols, M. (1993). Third-World Families at Work: Child
Labor or Child Care?. Harvard Business Review, 71(1), 12.