Impact of Mass Media on Youth

Sociology
Impact of Mass Media on Youth

 Mass media is seen as one of the best way to
communicate to the people present in the external
environment. It refers to the channel through which
people communicate the business environment.
Mass media supports and increases the efficiency
of communication in the business environment.
 Mass media lays great impact on the lifestyle and
the emotional capacity of people in the business
environment. Actually to be specific, it should be
noted that the information shared through different
channels of mass media impacts the living of
people.
 It also sets great impact on the young people
present in the business environment.
Mass Media

 There are different channels of mass media
like radio, television, social media, print
media, digital media etc. However, digital
media communication is one of the most
effective ways to communicate in the
external environment and share the
message to large number of people.
 Digital media is mainly used by the youths
present in the worldwide market. Digital
media highly attracts the interest of youths
in the environment and it also gives them a
platform to promote themselves.
 Earlier mass media was majorly used
Cont.

 The fact should be noted that mass media has both
positive and negative influences on the people of the
country. Mass media holds the power to influence the
society on all the channels that a person has rejected
to decode in the environment.
 It has both positive and negative impact on the
personality and lifestyle of people. On one hand it
increases the motor skills or the youth while on the
other hand it many times destroys it by making them
believe on certain things that are not true.
 Mass media is an entirely different platform from the
actual world, so it depends upon people how they
make use of it in the environment.
Impact of Mass Media