This article discusses the utilization of the SOSTAC model for Hugo Boss to open a new shop warehouse in the Philippines. It focuses on the Action and Control aspects of the model and how they can be implemented by the company. The article also provides insights into the marketing, financial, and operations departments of the company. The Control section discusses the measures that can be adopted by Hugo Boss to monitor the functioning of the company in regards to the goals that were set in the Objectives stage of SOSTAC. The article concludes by highlighting the significance of the SOSTAC model in analyzing and examining the influential steps that must be adopted by a company in order to excel in the market.