Introduction to Sport Industry: Management, Organization and Structure

INTRODUCTION TO SPORT INDUSTRY 1
INTRODUCTION TO SPORT INDUSTRY
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INTRODUCTION TO SPORT INDUSTRY 2
INTRODUCTION TO SPORT INDUSTRY
Executive summary
Sporting in Australia is a major activity where the country puts a lot of emphasis in it. It is estimated that
over 500,000 people in Australia participate in different sports. Sports range from handball, netball,
football, golf and many more. Sporting cuts across every age as there are quit some games that fit at
every age.it is estimated that 46% of the people in Australia attended different games in 2017. Most of
the lifestyle in Australia is thought to be in sports as it is a major way to keep fit. Majority of the citizens
are also believed to be attending sporting events. At the age of 15 and above, most of the people attend
live events or watch live broadcast from their homes (Warhurst, 2017). This mostly occurs between
Saturdays and Sundays when majority of the people are in their homes and not at work or in schools.
This is a true indication that generally people from Australia love sports and are enthusiastic about sports
and other activities associated with it. This as well shows that sporting is part of the lifestyle in
Australia. One of the reasons why the government is very much concerned about sports in Australia is
this excitement that comes with it. The government does not force any individual to attend any sporting
event or even watch them (Watt, 2008). They mostly attend such events or tune in to watch, which
means there is no idolism in the country.
Introduction
Sporting comes with a lot of benefits since it brings different communities together to celebrate and
share different cultural aspects. When people are busy watching or attending such events, they will no
longer involve in bad activities like stealing, taking drugs or even fighting against themselves. Sporting
brings countries together for instance, Australia has been a host of 3 commonwealth games and it’s the
only country to have completed in all Olympic Games. It has been represented in all 13 commonwealth
games in higher level since they began (Webb, Rowland & Fasano, 2010). This as well shows that the
country has big commitment to sports. Australia is a world champion in different sports and has won
most of the medals and ranked the leading country in sports in Atlanta. They are recognized for being
the best in Olympic Games as most of the Australians are believed to have broken world championships.

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For this reason, Australia has laid down strategies to improve sports in future. It has 4 pyramids and in
this paper will discuss them and how they represent management, organization and structure (Weimer,
2013). There are also emerging factors and new models of sports, sports structure and organization in
Australia and internationally that will be discussed in this paper. Also will include the utility pyramids
models and how it represent sports in Australia.
Part 1
The Four Pyramids
There are four pyramids of sports in Australia are as follows
1. Foundation- this is the base or simply the foundation of the continuum, and includes the vibrant first
phases of learning elementary movement abilities.
2. Participation- this is one higher up from the foundation, and includes physical exercise of one’s
leisureliness choice, participating in an activity for fitness, health, supports and entertainment.
3. Performance is higher up than participation, and comprises the task of increasing skills by struggling
to increase individual principles of involvement (Wells, 2015).
4. Excellence is attainment of the highest point of the continuum and comprises achieving countrywide
and publicly known principles of performance (Westerbeek, 2009).

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Model I: STRUCTURE OF THE PYRAMID

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This is a Model of Pyramid-Based Sport researched by Farmer and Arnaudon (2016). In its place of four,
they presented the model with three stages that are high performance, intermediate level and sport mass
participation. They claimed that this model is definitive all through the globe. Nevertheless, there is
indication to propose otherwise. Someone disputed that sport growth has customarily been associated
with the Participation Pyramid Model that combines six stages: these six stages include State or
Territory, School sport, Local club sport, National, casual, International, from the bottom to the top of
the pyramid, recreational and social participation and Regional.
Most meaningfully, the Customary Sport Growth Pyramid Model, the Participation Pyramid Model and
the Model of Pyramid-Based Sport all take the shape of a pyramid. Shilbury and Deane (2011) argued
that the sports pyramid form accepts that individuals rationally develop to the next stage of sport
involvement without any association between entertaining competitions and semi-elite or exclusive
competitions (Westerbeek, Shilbury & Deane, 2015). Therefore, the sporting pyramid has turn out to be
stagnant and does not exactly signify the vibrant nature of movements that may occur in sports
involvement. A model to demonstrate the above movement caused a disparity of the sport growth and
demonstrated the dissimilar guidelines contestants that would take inside the pyramid.
Prevision, organization, coordination, training and control-assessment establish the content of the
distinctive organization procedure, which could be reorganized by 3 stages or key phases: the prevision
stage (planned thinking, prediction explanation, action development and exercitation of the other
purposes of organization in a potential visualization); the functioning stage (described by the majority of
the organization, organization and training the workers for the existing attainment of the objectives
(Wilson & Hutchinson, 2016)..
When considering a lasting policy for increasing performance at a unit level, club’s or countrywide
level, there is need to know the standard of sporting involvement pyramid where the base offers a great
choice base for performance , participation and then, superiority. The stages of performance and their
superiority in the subsystem rely on both the quantifiable features of the collection base, but similarly on

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the qualitative administrative functions and capabilities of the administrations. So as to attain superiority
it is a necessity to offer the overall support of “ascending” the performance pyramid. Obviously, not all
the kids that are enthusiastic to participate in sporting events are skillful to attain superiority, but we
need have an sufficient kids and youths performing physical exercise and sporting from which we could
choose those with abilities, in whom we could advance more (Wilson, 2016).
It is similarly important that Australia’s medal targets are genuine. In modern times, there has been a
vivid intensification in the measure of elite sports investment, mostly by nations with meaningfully
higher residents and finances. In reaction to this, there are supporters for much better finance for
Olympic elite sporting. The appropriate National Sporting Organizations and Australian Olympic
Committee and the Australian Paralympic Committee (APC) have put together a situation for an extra
$110 million annually on average on the foundation that this is necessary to withstand Australia’s
ranking as a ‘Top Five’ medal total (Woodman, 2008).
The board is not in a position to dispute whether this could be cash worth earnings since it cannot judge
it in light of other urgencies. Nevertheless we doubt that this is where the next $110 million annually for
sporting ought to be spent. A collective opinion articulated to the board even by various National
Sporting Organizations was that elite performance eventually rely on the complexity of participation and
this part has been seriously underfunded (Xiangjun & Brownell, 2016).
Additionally, ‘medal count’ is a hesitant measure. The board strongly have faith in the community
desires to be cultured to think in a different way about what institutes Olympic achievement. There are
presently round 200 occasions at the Olympics and medal count prejudices subsidy towards specific
occasions rather than team sporting that the board have faith in should have some urgency given their
significance to our civilization. For instance, there are two gold medals existing in every team
participating in sports like basketball and hockey but there are 48 in sports events and even
somersaulting has 8, while canoe has 15 (Yin, 2009).
Ultimately, we must to deliberate what we could manage to pay for to capitalize and how we suitably
stabilize this investment to backing a wider description of sports victory. This may mean additional