Creating a Strategic Business Plan for Sydney Symphony Orchestra (SSO)

Title: Sydney Symphony Orchestra (SSO)
Words: 2120
Reference Style: Harvard
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Executive Summary
A user-friendly and strategic plan has been made to create a working business module for the
Sydney Symphony Orchestra (SSO). The following study includes an historic background of
the band in the introduction and a more detailed and elaborate plan is presented along with
PESTEL Analysis and Porter’s Five Force Model. The profit and losses, opportunities and
threats, different competitors have been clearly pointed out for easier understanding for any
interested business client interested in investing in the project. A few business and
cooperative strategies have been discussed for the best output possible.
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Table of Contents
Executive Summary...................................................................................................................2
Introduction:...............................................................................................................................4
PESTEL Analysis:.....................................................................................................................4
Porter's Five Force Model:.........................................................................................................6
Indirect and Direct Competitors.................................................................................................8
Direct Competitors.................................................................................................................8
Indirect Competitors...............................................................................................................8
Opportunities and Threat (Internal Analysis & External Analysis)...........................................8
Opportunities..........................................................................................................................8
Threat.....................................................................................................................................8
Business Strategy.....................................................................................................................10
Cooperative Strategy................................................................................................................10
Conclusion and Recommendation............................................................................................11
Reference List..........................................................................................................................12
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Introduction:
The Sydney Symphony Opera (SSO) is one of the oldest operas in Australia (Est. 1932)
started with a mere 24 players in the beginning and went on to as many as 86 players just
after WWII, with their stated goal of becoming one of best orchestras in the world. In the
early 1970’s, they made the famous Sydney Opera House their home base. It is regarded as
the countries’ “Flagship Orchestra” (Fraser, 2014, p.198). However, suffering several social
and demographic changes over the years, a new business model and economic plan is
required for it to run efficiently. A new and refined business module needs to implemented
based on the current economic and social structure in the Australian society. A thorough and
strategic plan is thus advised as follows.
PESTEL Analysis:
Fig 1. Pestle Analysis Model
Source: (Ho, 2014, p.6478)
Factor Analysis
Political The political scenario in Australia is stable and ideal for Asia-
Pacific MNCs. The country maintains a warm and cordial relation
with China and other Asian countries, making it an ideal place for
foreign visitors thus boosting the economy. The tax policies are
optimum for a thriving business and the labour laws make it an
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