Impact of Stakeholders on Apple's Operations: A Detailed Report

This report provides an analysis of the relationships and influence of both internal and external stakeholders on the operations and functions of Apple, a global technology company. It begins with an introduction to Apple's diverse business operations, including hardware, software, and consumer electronics. The report defines stakeholders, differentiating between internal stakeholders like employees and management, and external stakeholders such as consumers. It then explores the influence of each stakeholder group, highlighting the impact of employees on daily operations and innovation, the role of management in decision-making and strategic planning, and the significant impact of consumer needs and preferences on product development and overall business strategies. The report concludes by summarizing the interconnected relationships and mutual influence between Apple and its stakeholders, emphasizing their critical roles in the company's success. The report also includes a list of references from academic journals and books.

Stakeholders at Apple

Table of Contents
 Introduction
 Relationships of Internal and External
Stakeholders
 Influence of Internal Stakeholders
 Influence of External Stakeholders
 Conclusion
 References

INTRODUCTION
 This report analyses the relationship and influence that internal and external
stakeholders have on the operations and functions of a business organisation such as
Apple.
 Apple is a technological business organisation that operates in the global consumer
markets.
 Apple was founded in 1976, and currently operates from California, USA, as its
headquarters.
 Apple has been able to effectively diversify their business operations, now operating in
various different industries such as computer hardware, software, consumer electronics,
cloud computing, artificial intelligence industries in addition to many other global
industries.

Relationships of Internal and External Stakeholders
 A stakeholder within a business organisation such as Apple is a
party that holds some amount of interest towards the operations
and functions of the business organisation and is able to affect
or be affected as a direct result of the decision making and daily
operations of the business organisation.
 Within a given business organisation such as Apple, its
stakeholders can be of two primary types: internal and external.
 Internal Stakeholders of a business organisation are the parties
and individuals whose interest for the operations of the business
comes directly through their relationship with the business
organisation, such as investment, ownership or employment.
 The internal stakeholders of Apple have a direct impact on the
operations and functions of the business organisation.

Influence of Internal Stakeholders
 The different internal and external stakeholders of Apple have different levels of
interest and influence within the business organisation, with them also impacting the
overall operations and decision making operations of Apple in diverse ways.
 The influence of various internal and external stakeholders of Apple on its business
operations are as follows:
 Internal Stakeholders:
 Employees: Employees of Apple are part of their internal stakeholders because they are
the ones that conduct the daily operations of the business organisation, operating at
various positions within the business’s hierarchical organisational structure.
 The employees of Apple have immense impact on the daily operations of Apple and the
innovation that Apple is capable of coming up with.

CONT.
 Management: The management of Apple is another internal stakeholder as they
are responsible for undertaking most of the decision making operations of the
technological business organisation and creating operational business strategies
and plans that Apple operates on towards its success within technological
industry.
 The management of Apple creates its organisational objectives and goals which
the employees of Apple work towards, with the organisational objectives having
an immense impact on the overall operations of Apple itself.
 Through effective management, Apple possesses a healthy and productive
organisational culture which also significantly influences the operational
performance of Apple.

Influence of External Stakeholders
 External Stakeholders:
 Consumers: Consumers make up the external stakeholders of Apple as
although they are not involved in the operations of the technological business
organisation they come to significantly influence the success that Apple can
have within the consumer markets.
 The needs, demands, preferences and requirements of the consumers of Apple
have a tremendous influence on the overall operations and the manufactured
products of the technological business organisation as all the electronic
products created by Apple are specifically designed and manufactured with
the intention to satisfy these consumer requirements, demands and
preferences and the business strategies of Apple taking into account the
needs, demands and preferences of their customers in order to be able to
operate within the technological industry in a sustained successful manner.

CONCLUSION
 Through this report, it is concluded that stakeholders both internal and external within
the technological business organisation of Apple come to have a productive and
depending relationship with the business organisation, with both internal and external
stakeholders also coming to have a significant impact on the operations and functions
of Apple and also having a direct impact on the decision making operations that are
conducted within Apple.

REFERENCES
 Books and Journals
 Cardwell, L.A., Williams, S. and Pyle, A., 2017. Corporate public relations dynamics:
Internal vs. external stakeholders and the role of the practitioner. Public Relations
Review. 43(1). pp.152-162.
 Damanpour, F., Sanchez‐Henriquez, F. and Chiu, H.H., 2018. Internal and external
sources and the adoption of innovations in organizations. British Journal of
Management. 29(4). pp.712-730.
 Derakhshan, R., Turner, R. and Mancini, M., 2019. Project governance and
stakeholders: a literature review. International Journal of Project Management. 37(1).
pp.98-116.
 Marques, P. and et.al., 2019. Corporate social responsibility in a local subsidiary:
internal and external stakeholders’ power. EuroMed Journal of Business.
 Marshall, S.J., 2018. Internal and external stakeholders in higher education. In Shaping
the University of the Future (pp. 77-102). Springer, Singapore.