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Introduction to Strategic Analysis

   

Added on  2021-04-17

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Running head: STRATEGIC ANALYSIS1Strategic AnalysisStudent’s NameInstitutional Affiliation
Introduction to Strategic Analysis_1

STRATEGIC ANALYSIS2Strategic AnalysisAustralia’s Success in the Wine IndustryQuality and integrity remains a core reason for the success of the Australian Wine Industry. While the France Wine Makers increased competition in making wine in different locations within the nation, issues of quality change arose as each used a different standard of wine testing and quality. As such, the issue of integrity arose as the producers focused more on sales rather than providing the best for the market. On the other hand, Australia retained high integrity and quality of their products despite sourcing the berries from different locations. Quality remained fundamental in their sales scenario and thus managed to acquire a stronger name in the industry. According to Grant, Mounter, Fleming, Griffith & Villano (2015). Value for money is essential in the present competitive world as it builds a long-term return purchase scenario. As such, the Australian Wine industry benefitted from the case immensely. Secondly, knowledge development remained critical to the success of the Australian wineindustry. France had maintained a strong name in the Wine industry and thus relied on the name and increased demand in meeting the demands of the market. However, Australian Wine producers focused on knowledge management where an insightful research was sought towards increasing knowledge on the production of the best wines in the market in consultation with long-term wine makers such as Ray Beckwith, Max Schubert, and Sydney Hamilton contributingin innovations (Johnson & Bastian 2015). Knowledge management focused on provision of intelligence report on the global wine market, response to inquiries within the wine sector, provision of information on Australian wine, and collaborative data collection on views assists in development of market(Morrison &
Introduction to Strategic Analysis_2

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