ACC311 Strategic And Sustainable Accounting
Added on 2020-02-24
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Running head: STRATEGIC AN SUSTAINABLE ACCOUNTING1Strategic and Sustainable AccountingStudent by (Name)Institution
STRATEGIC AN SUSTAINABLE ACCOUNTING 2Executive SummaryPremier Investments operators as firm have been operating in the global market for awhile and have acquired profit from their operations. Even though the organization has variouscompetitive advantages, some of their products have not been doing well in the recent past andshould therefore adopt various non-financial and financial strategies to assess their performance.The company should also adopt a competitive strategy in order to stay on top as a retail firm.Premier Investments operators as firm need to develop its business strategy with the support ofsound business management knowledge and measurement strategies. The content of this papertherefore exploits various competitive advantages of the firm as well the weaknesses, strengths,opportunities and further recommends an appropriate future strategy. The report therefore endswith the with discussion of various non-financial and financial measures which can be utilized byPremier Investments operators in order to evaluate the performance of the recommendedbusiness management strategy.
STRATEGIC AN SUSTAINABLE ACCOUNTING 3Introduction The content of this paper is a report to the senior management team of PremierInvestments operators in concern with the future strategic position of the organization. Thecontent of the paper further addresses how the company can employ the recommended strategywithin this content to increase the performance of some of their brands within the group. Thecontent also exploits the sound business management knowledge to explain how PremierInvestments operators can grow as firm through the international and online sales expansion(Batholomeusz, 2017). The firm operates in the global market with other firms which offer stiffcompetitions and should therefore exploits various opportunities, improve on their strengths andwork on the weaknesses in order to remain relevant in the retail industry. The content of this report with regards to the stiff competition within the global markettherefore analyses the performance of Premier Investments operators using the SWOT analysisas well as potters strategy to evaluate the performance of the organization in the market as wellas within the firm. The paper also contends on various financial and non-financial measures toidentify how the firm will perform in relation to the developed and recommended strategy(Chang, 2015, October 10). (a)Premier Investments Operators Competitive Advantage Premium Investments operators as firm have been enjoying various advantages asrevealed in the case study which have enabled the firm to stay on top of other retail firms in theglobal market (Chang, 2015, October 10). The firms as revealed in the case study have variousabilities which it has gained through attributes as well as resources to perform at a better levelcompared to other firms as follows:Stable Financial Health
STRATEGIC AN SUSTAINABLE ACCOUNTING 4 The Premium Investments operators have strong financial health ratings which is one ofthe competitive advantages in relation to other retail and rag investments.in relation to otherinvestments such as Myer, Premium Investments operators have accumulated large funds whichhave enabled it to acquire various stalls and construction retail centers all over the world such asHong Kong, Malaysia, Singapore, Australia and New Zeeland(Chang, 2015, October 10). Thecompany has got a lower total liabilities in comparison to the total tangible assets ratio, thisration implies that Premium Investments operators has got a greater ability to weather variouschanges in their operations. The company is therefore less susceptible to financial challenges compared to other retailrag investors in the global market such the Myer who is also one of the firms which offer stiffcompetition to Premium Investments operators. The organization according to the properanalysis, Premium Investments operators has over the past showed that it has high cash reservesplacing the firm on top of operations in the global market compared to its close competitorknown as Myer (Batholomeusz, 2017). Strong financial health offers the organization a strong ground to operate smoothly withinthe competitive global market compared to other organization. The strong financial health hasfurther enabled Premium Investments operators a firm ground to expand their operations tovarious parts of the globe as indicated (Low, 2017, March 22). Premium Investments operatorswith the help of the financial health is currently running an online operation which is a strategyfor bettering the poor performing brands such as Just jeans and others. Many firms in theindustry over the current past have not been able to formulate an online brand promotion method,thereby making a strong financial health the main competitive advantage compared to otherfirms in the global market. The firm as per 15Th May this year had the highest shares pricing to
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