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Strategic Human Resource Management TABLE OF CONTENTS

   

Added on  2020-12-18

10 Pages2877 Words123 Views
Strategic Human ResourceManagement

TABLE OF CONTENTSINTRODUCTION...........................................................................................................................1MAIN BODY...................................................................................................................................1A. Operations of NIKE and IKEA.........................................................................................1B. Types of HRM strategies in IKEA and NIKE...................................................................2C. HRM practices...................................................................................................................4D. Barriers in HR....................................................................................................................7CONCLUSION................................................................................................................................7REFERENCES................................................................................................................................8

INTRODUCTIONStrategic Human Resource Management can be determined as the linking of humanresources with important objectives in relation to improve execution and develop organizationalculture that foster invention and competitive advantage (Armstrong and Taylor, 2014). This casestudy is based on IKEA and NIKE. IKEA is the multinational group which design and sellsready-to-assemble furniture, kitchen appliances and home accessories. NIKE is multinationalfirm that is manufacturing and selling of footwear and other apparel equipment. These reportswill comparison between operations, HRM strategies of both organization. MAIN BODY A. Operations of NIKE and IKEA OperationsIKEANIKE Key StakeholdersShareholder, employees, government, competitors, suppliers and consumers etc. in theIKEA. It involves social society, industry, consumers, government and shareholder. Level ofEngagementThere are 2,08,000 workers in the company, because of fun and passionate that are most essential values to workers in IKEA. The employees of IKEA are engaged who are all working with passion and feeling connected to their company as well.There are 74,400 employees working in the organization, because of transparency and integrity which are most important values to employees in Nike. The employees of Nike are highly engaged as they are given free platform where they could express themselves with innovation and productivity.Legal and regulativeAreasCompany has faced some cases of tipping over and death caused by their furniture. So due to this trade union is pressurising management of company to lay down strict regulations against it.The National Minimum Wages regulations affected on company (Boxall and Purcell, 2011).1

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