Strategic Implementation of P&G

Running Head: Strategic Implementation of P&G
Strategic Implementation of P&G
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STRATEGIC IMPLEMENTATION OF P&G1
The Procter and Gamble is an American multinational company which is being named
after its founder, William Procter and James Gamble in 1837. The organization has specialized
its production into grooming, health care, fabric and home care, beauty, care and baby and
feminine and family care. The aim of the business was the systematic concepts that converted
ideas into original offering in the company.
Assess of Lafley and Mc. Donald leadership for Procter and Gamble was that they had
an attitude of employing the right candidate (Ekwoaba, Ikeije & Ufoma, 2015) because an
outstanding candidate was essential for an organization to run. A business cannot achieve its
objective until it recruits suitable employees because a creative leader brings success in
developing and implementing the vision of the company. Bob McDonald and Lafley had planned
to remove all its expensive products which the cheaper alternatives, as it was responding well in
the market. The Strategy was getting rid of a variety of brands and narrowed its focus on a few of
the alternatives had doubled its sales in 2009.
The goal and mission of the organization are making sense of variable and interpreting
them into the language, which is understandable to both employee and consumer. The standard
principle was to focus on the passion, perform activity which is most profitable to them and
follow the area of expertise (Varshney et al., 2014). Lafley also mentioned that many leaders fail
because they want quick fixes, and he also mentioned that it takes time for the employee to track
its capabilities.
Procter and Gamble had built its brand through innovative selling technique, as it was
considered as one of the preeminent company of America. Few steps were taken by P&G that
assisted it to remain competitive in the corporate environment. In 2000, the board of P&G had