Strategic Information System Planning (PDF)

RUNNING HEAD: Strategic Information System 0
ansarada
Strategic Information System

Strategic Information System 1
Contents
Introduction...........................................................................................................................................2
Part 1.....................................................................................................................................................2
The current organisational structure......................................................................................................2
Operational problem..............................................................................................................................2
System acquisition method....................................................................................................................3
Commercial software.........................................................................................................................4
Custom Software...............................................................................................................................4
ERP system.......................................................................................................................................4
System flow chart..................................................................................................................................4
Control problem in the system...............................................................................................................5
Sort of frauds possible in the system.....................................................................................................6
Part 2.....................................................................................................................................................7
Development and adoption of accounting software packages................................................................7
The current market size.........................................................................................................................7
Leaders in the market and competitive advantage.................................................................................8
Challenges and recommendations.........................................................................................................8
Conclusion.............................................................................................................................................9
References...........................................................................................................................................11

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Introduction
The company need to make changes in the organisational structure and policies due to
globalisation. In this practice, strategic management is an effective tool for the company to
meet goals and objectives and to conduct business operations smoothly. It provides several
benefits to company such as cost benefits. The strategic management system also helps in
attaining objectives and long term goals. Other than the organisational structure, operation
problem and system acquisition method have been discussed in this report. The ERP system
and system flow chart of sale procedures have been explained in this task. Further the control
problems and issues have been explained. Along with this, the paper explains the accounting
software packages and leaders of the market. The more details are given below.
Part 1
The current organisational structure
Ansarada is an Australian software company that manages the flow of information between
buyers and sellers in the financial deals including IPO, fund raising, M & A and tenders. The
company is specialised in providing virtual data rooms designed entirely for mergers and
acquisitions. The company was found in 2005. The head office of company is in Sydney and
has offices in America, APAC and EMEA. The company has a team of about 200 employees.
The company has been ranked as the fifth best place to work. The members of the company
worked together to maintain collaboration and cooperation. Ansarada is a privately held
software company (Seilheimer 163-188). The company fosters a culture where feedback and
development are daily activities which make professional goals a reality.
Operational problem
There are enormous problems faced by Ansarada including inefficiency and delay in work
within the organization. Since the company is dealing with some other organisations,
Ansarada is facing several operational issues. The operational issues faced by company while
operating business globally are:
Language issue:

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A major challenge faced by Ansarada is language. The text within the software need to be
decoded properly and correctly pitched for the intended users. The incorrect software
localization can create bugs and mishandle version control. It leads to various challenges and
issues within the organisation (Ogiela 154-159).
Pricing:
Pricing is one of the significant challenges in the operation management. It can affect both
success and growth of the firm. So, pricing a product for the other country can be major issue
for the firm. As, an amount set in one country will not the same in another country.
Costs issue:
When the operations become global, some of the projects can be completed in the
geographies where business is located. In some cases it can be favourable as it can lower cost
for the advancement of software. On the other hand cases it can increase costs and cause
delays in completion of projects. The budget of company should be effectively managed as
the international exchanges are always fluctuating. The proper budgeting can control on
currency exchange rates which can increase the price (Nilsson et al. 1-16)
Inefficiency:
There are several issues which can be faced by the firm due to lack of poor and inefficient
workers. These issues can affect the productivity as well as the profitability of company.
These issues can be overcome by dividing the work among the different employees
appropriately.
Culture:
The culture changes as a person moves from one place to another. The values are vital for the
success of business. The software and the way software interacts with user represent
company. The company should sustain a favourable working environment to conduct
business activities effectively and successfully.
System acquisition method
There are various methods which can be applied by Ansarada to manage daily activities and
operations of business. It is required to implement a unique and dynamic software system so
that current position of the company can be analysed and evaluated. The system acquisition

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method is used by Astarada to make exclusive strategies for the growth and expansion of
company (Sánchez-Gordón, Mary-Luz & O’Connor 549-570). The software systems
commenced by Astarada are:
Commercial software
The commercial software is computer software which is designed and developed for selling
products and services. It is considered as proprietary software to maintain proper records of
company. But now a number of open source software applications are sold to the users. MS
office and MS window are examples of commercial software. The commercial software can
be adapted as per need and requirement of organisation. It is also helpful in gaining
competitive advantage (Knauss et al. 97-117).
Custom Software
The custom software is made for the specific organisations and users. The software enables a
business to perform tasks specific to their needs. The custom software can be implemented in
the organisation if want to tackle accounts of other company. The custom software is used by
the company to minimise interruption (Vissicchio, Vanbever & Bonaventure 70-75). The
company can hire a professional to create custom software to print and view invoices.
ERP system
Enterprise Resource Planning (ERP) system allows a company to use integrated applications
to manage business and systematise back office functions associated to technology, services
and human resources. The business can effectively handle operations and activities with the
help of ERP system. The software also makes possible accurate forecasting. The ERP system
helps Astarada to standardise business process to effectively plan and control business
activities. A huge amount of data can be transferred each day with the help of ERP system
(Seethamraju 475-492). It provides recommendation to forecast demand and keep the
business function smoothly. The company makes use of system for the effective integration
of trade processes.
System flow chart
The system flow chart is a way of displaying how data is flowed and decisions are made to
control operations and activities. It is graphic representation to represent work process of
system. Along with this, the flow chart directs process through which Ansarada is able to sell
products and services in the global market. The system flow chart measures the business

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process and manages sales through it’s software application. The training session is held by
introducing system flow chart in the company (Zhu 118-131). The best and innovative
services can be provided with the help of flow chart. The flow chart of sales procedure is
given below:
The system flow chart is a part of the sale of the company which is initiated by Ansarada.
The company can increase sales and revenues by using flowchart. It provides accounting
services to the wide range of customers.

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Control problem in the system
There are various problems which are faced by company like inconsistent processing, cyber
security, obsolete software, data collection and staff maintenance issues. It is getting complex
for the company to protect data due to push to cloud and sophistication of software. So,
Ansarada need better funding for hackers. On the other side, data is shifting to data at
supreme levels. So, it is difficult to control on the cloud base services. The company is also
unable to retain customers that are helpful in in the success and progress of company due to
the increasing competition (Whittington 87-91). It should be noticed that Ansarada is not able
to satisfy customers due to the technical issues. The cost of hiring new employees is also
getting expensive. The employees are also known to the updated technology due to the lack
of skills and inexpert staff. It also influences the profitability and revenue of company.
Application complexity and user experience
The complex application is one of the biggest issues of Ansarada. It can affect the
sustainability and image of the company. The consumers should be expert to access ERP
system and use software. It helps to perform activities and functions more effectively. The
ERP system includes complexities so the company is unable to get appropriate information
related to softwares. The training of staff is essential to minimise complexities faced in
organisation. The company can also appoint skilled and expert staff to use application
program. It should be stated that the clients who use software system should have knowledge
of software application. The software should be designed in such a way that it is friendly to
use. It should also be capable to install updates. The operational plan can resolve issues and
hurdles faced by users.
Sort of frauds possible in the system
The number of frauds has increased in the last few years. The frauds are eliminated to bring
efficiency in work. The employees of Ansarada have performed business operations
successfully after using ERP software. It is an important activity of management to detect and
reduce fraud happen at workplace. There are various frameworks available to minimise fraud
activities. System integration and fraud detection software is developed by Ansarada to detect
fraudulent activities within the company. The rule based engines are also designed to reduce
fraud in advance (Zogaj, Bretschneider & Leimeister 375-405).

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Part 2
Development and adoption of accounting software packages
The accounting software packages are computer software used for recording and processing
accounting transactions within handy modules. The accounting systems are based on the cost
and complexity. It should be noted that the accounting software can be created by the
businessmen or acquitted from any software developer (Galliers & Jarvenpaa 1-3). The
accounting software varies on the basis of cost and complexity. In today’s competitive word,
the accounting package is not only restricted to recording and processing financial data but
also provides functional modules. The functional modules are used for the managerial
decision process which brings competitive advantage. The accounting software has brought
remarkable change over the years in technology. It increases productivity and outcome by
reducing monthly expenses and costs. It also software improves accuracy by enabling
security.
The accounting software is initiated by Ansarada to generate more revenue and returns. The
system is easy and quick to use, it requires just input to correct accounts and reports get
generated automatically. The ERP system is helpful in implementing accounting system
within the company. The ERP system is beneficial to maximise profitability in the
operational field. The accounting software is used by companies to differentiate itself and
gain competitive advantage. It also results in increasing demand for products and services.
Google Docs, SharePont and Trello are the main competitors which could affect goodwill of
an organisation. The accounting software are helpful in overcoming competition at the
marketplace (Hua, Baldick & Wang 2272-2281). The company has been able to make it’s
strong impact in the mind of consumers by implementing accounting software or packages.
The company has earned revenue by $24 million in 2018.
The current market size
Ansarada is trying to change the world by using software innovation. It has large number of
customers in more than 100 markets. It has been also observed that Ansarada is one of the
strong partners for other companies. This way company has been successful in expanding and
exploring business activities and operations globally. On the other side, company offers
enormous products such as virtual data rooms designed especially for mergers and
acquisitions.

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Leaders in the market and competitive advantage
Ansarada has a strong team which can tackle the whole business activities and resolve issues
and hurdles related to applications and software. Sam Riley is the chief executive officer and
Andrew Slavin is chief technology officer of Ansarada. These leaders help company to gain
competitive advantage and make sets dynamic image in the mind of consumers. The leaders
analyse the market conditions and finds out the best solution for the customers around the
globe. The leaders are experienced in various fields such as marketing, operations,
technology and finance. The leaders make use of innovated and differentiated technologies to
compete with other companies. They accumulate and information and facts to resolve market
issues and to remain competitive in the market. They are also capable of knowing and
evaluating plans, strategies and policies to accomplish goals and objectives. The effective
leadership leads to cooperation and communication (Tsang 174-186). Along with the leaders,
the company also appoints a financial officer who is accountable for operational tasks to
maximize revenue. On the other side, data officer takes care of operations and product
development.
Challenges and recommendations
Now a days more and more merger and acquisition transactions are taking place and brings
buyers and sellers from all over the world together. This is the reason why a next generation
virtual data room is needed which is sophisticated and language is no barrier. Security is most
important in the merger and acquisition due diligence process. The ERP system and
accounting software packages offers several benefits to the organisation (Vogel-Heuser 54-
84). There are some issues and challenges which are faced by company as well are stated
below:
Cost issues: The cost is the most significant challenge which is associated with the
accounting software. The information stored electronically can be manipulated if no regular
control is made (Kummer & Schmiedel 38).
Lack of efficiency: Some accounting software and virtual data room are unable to provide
accurate and appropriate information to the customers due to laid back features and lack of
efficiency.

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Lack of security: It is also observed that accounting software is unable to secure data which
is confidential and important to the organisation. It could affect the growth and progress of
Ansarada.
Lack of accuracy: The accounting software does not provide facts, proper and appropriate
information. It is also unable to install updates as well. It affects the sustainability of
Ansarada. The technical staff also does not provide duty for 24 hours in a day which makes
complicated for the customers to tackle consequences and issues. On the other side,
employees are also unable to track record of users.
There are some suggestions which are given to resolve the above issues and challenges:
Ansarada should use updated and innovative technology for the virtual data room software
within the organisation. It can be helpful to company in averting cost.
The negative impact of accounting software can be reduced by organisation by initiating
cloud based accounting software. The ERP system could also be used by organisation in
order to cope up with operations and functions.
The variations can also be made in the different soft wares such as commercial software,
custom software and ERP. The company can also add advance features in software to make
business process smooth.
Ansarada should maintain a skilled team who have knowledge and capability to tackle issues
and barriers faced by customers. This way company can stand out against the competitors
around the globe (Ghobadi & Mathiassen 95-125).
Conclusion
From the above report it can be concluded that the strategic information system has pragmatic
role in the software company. Ansarada is one of the software companies which provide soft
wares for the customers. The company faces various challenges such as operational issues,
accounting software issues. It can influence the growth of the firm unfavourably. The
discussion has also been made about ERP system, commercial software and custom system.
Ansarada also makes use of flow chart to sell products and services. The company also
implements accounting software packages. It should also be observed that a strong and

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skilled team is appointed by the company to conduct business activities and operations
successfully.

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References
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Knauss, Eric, et al. "Continuous clarification and emergent requirements flows in open-
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Kummer, Tyge-F., and Theresa Schmiedel. "Reviewing the Role of Culture in Strategic
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