Strategic Information Systems for Coles Group: External and Internal Analysis

RUNNING HEAD: Strategic Information Systems For Business and Enterprise 0
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Strategic Information Systems For Business and Enterprise

Strategic Information Systems For Business and Enterprise 1
Contents
Introduction...........................................................................................................................................2
PART 1..................................................................................................................................................2
Business background.........................................................................................................................2
Industry.............................................................................................................................................2
General environmental analysis.........................................................................................................2
The industry environment..................................................................................................................3
Competitive group.............................................................................................................................4
Opportunities and threats...................................................................................................................4
PART 2..................................................................................................................................................5
Firm’s resources................................................................................................................................5
Capabilities identification..................................................................................................................5
Core competency analysis.................................................................................................................5
Suitable information system..............................................................................................................6
Proposed system and recommendations............................................................................................6
Conclusion.............................................................................................................................................6
References.............................................................................................................................................7

Strategic Information Systems For Business and Enterprise 2
Introduction
The strategic information systems are information systems and can be defined as a set of
guidelines to help companies in setting plans and strategies as per the existing norms. The
objective behind such systems is to enable entrepreneurs in assessing environmental changes
and utilize in the beneficial aspects. The strategic information systems can be categorized into
three types such as financial, operational and strategic.
This report focuses on Cole’s group. The report includes the external and internal analysis of
Cole’s group. The report further proposes a suitable information system in order to gain a
competitive advantage in the market.
PART 1
(External analysis)
Business background
Coles is an Australian supermarket, having headquartered in Melbourne. Coles makes
available fresh food, groceries, liquor, fuel and general merchandise. The company has over
106,000 team members and operates more than 2,500 retail outlets globally. The company
also sells products online through “Coles Online”. Coles aim to deliver quality, value and
service to it’s customers (Balaji & Roy, 2017).
Industry
Coles Group belongs is linked to the retail industry. The retail industry of Australia is
involved in selling goods and services to the customers by using various channels of
distribution. These channels ensure maximum profits. The efficient supply chain of retail
industry satisfies customers in Australia. The retail industry is the 2 largest employing
industries in Australia.
General environmental analysis
Economic: The economic growth of Australia is higher than in other OECD countries. There
is a low degree of risk and stable interest rates in Australia. But the recent changes in the
economy have caused uncertainty and slow growth which has caused a serious threat to the
retail industry including Coles Group.