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Strategic Management - Solved Assignment

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Added on  2021-05-27

Strategic Management - Solved Assignment

   Added on 2021-05-27

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Strategic ManagementInternal Environment Analysis
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Strategic Management 1Script for Sony PlayStation Power point presentation Slide2. Corporate StrategyThis slide reflects the Porter’s corporate strategy includes the different strategies that can be usedby the business to compete with its rivals. Sony PlayStation makes use of the differentiation strategy that helps the company to gain the competitive advantage and to enhance the profit in the financial services. Some of the differentiation strategies that have been adopted by the company are PS4's high-quality Blu-Ray functions, top graphics and audio capabilities and manyothers. Moreover, differentiation strategy contributes to the innovation and uniqueness of the company (Chernev, 2018). The company has also implanted intensive growth strategy that helps the Sony Company to achieve continuous growth. Slide3. Porter’s Value ChainThe slide talks about the Sony development of the PlayStation depends mainly on the tech that emphasis on the efficient and effective high quality that leads to the quality and trust of the customers. Along with this, the company distributes the product in several small countries of Europe which is a market of the outbound logistics. Sales and marketing of the product are generally done separately and the retailers of the company enjoy the benefit of 30% of the total volume of the each and every game (Hollensen, 2010). The company makes the investment in the resources and Research & development activities that are essential for Sony PlayStation. Slide4. PS4 value chainThe above diagram reflects the Sony PS4 value chain that initiates with the content providers that provide the content assistance to the software development. The company gained the loyalty
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