Strategic Management

Running Head: Strategic Management
Strategic Management
Name of the Student:
Name of the University:
Author’s Note

1STRATEGIC MANAGEMENT
Briefly discuss the four perspectives of the balanced scorecard and analyze what each
means to your organization.
The balanced score card is a strategy that is used by the organization to perform certain
managerial tool. The manager’s uses a semi-standard structured report that can be implemented
by the authority to maintain track of the activities delegated by the staff and execute within their
control. It also maintains the consequences that arise from the actions (Hoque, 2014). The
balance scorecards are segregated into four part and they are as follows: the learning & growth
perspective, the business process perspective, the customer perspective, and the financial
perspective.
The first item in balance scorecard is learning and growth perspective that focus on the
capabilities of the employees. It is the duty and responsibility of the managers to inculcate the
capabilities within the employees. The key measures that Deborah should discuss in the feedback
should be evaluated the managers performance based on employee productivity, employee
satisfaction and employee retention. It is the duty of the manager to look after the retention of the
employees as the firms confirms the level of employee retention for the purpose of
organizational development in intellectual capital and provide non-financial asset to the company
(Akkermans & Van, 2018). On the other hand, employee satisfaction can be recognized as
important employee morale for improving the productivity, customer satisfaction, quality and
responsiveness to situations. However, employee productivity creates physical output or
financial output.
The business process prospective deals with the internal matters of the organization that has to
be identified by the manager. The managers along with Deborah should be able to analyze the