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Management Assignment | Strategic Management Assignment

   

Added on  2020-05-28

17 Pages3551 Words112 Views
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Running Head: Strategic Management Strategic Management
Management Assignment | Strategic Management Assignment_1

Strategic Management 1Executive Summary Strategic management is the process of managing the functionalities of the organization in asystematic manner with the aim to attain the sustainable growth in the dynamic businessenvironment. Under the process of the strategic management, strategies are being developed withregards to obtain the effective returns. Some of the effective approaches to strategic managementare dynamic capabilities, stakeholder approach, and sustainability approach. Coca-Cola, Adobeand other big companies are using these approaches in their workplaces in order to manage thefunctionalities of the organization and to acquire large customer base. Along with the positiveoutcomes of these approaches, certain negative outcomes also exists which decrease theefficiency of the organization. Thus, it is required for the organization to implement theseapproaches in the systematic order with relevance with attainment of the desired goals and theobjectives accordingly without decreasing the efficiency of the organization.
Management Assignment | Strategic Management Assignment_2

Strategic Management 2Table of ContentsIntroduction......................................................................................................................................3Significance of Strategic management.........................................................................................4Strategic management approaches...................................................................................................5Stakeholder Approach..................................................................................................................5Example of this approach.........................................................................................................8Dynamic capabilities..................................................................................................................10Example of this approach.......................................................................................................11Sustainable approach..................................................................................................................12Example to this approach.......................................................................................................12Limitation to these approaches......................................................................................................14Conclusion.....................................................................................................................................15References......................................................................................................................................16
Management Assignment | Strategic Management Assignment_3

Strategic Management 3Introduction Strategic management is the process regulated and formatted by the top level management inaccordance with the policies and the rules of the top level management. These are developed inorder to acquire the market share as well as to attain the goals and the objectives in the targetmarket. The strategies developed and adopted by the management are the tools through whichthe efficiency could easily be enhanced in order to attain the desired goals and the objectives forthe organization. Apart from these, there are certain actions which are implemented by the toplevel management on behalf of the directors and the organizational owners in order to attain thebetter and effective outcomes. For implementation of the tools and the techniques, organizationis required to analyse the internal and external environment. This will help the management toadopt certain crucial set of strategies through which organization could be able to extract theeffective results from the implementation of the advanced strategies and tools. Whileimplementing the strategies within the organizational environment, it is required to analyse thebasic principles of strategic management through which the desired goals could be attainedeasily. These principles are:Development of unique image in the target market;Setting the hierarchy of the activities in an appropriate manner with the motive toenhance the organizational efficiency as well as to attain the growth objective;All the activities must be done in relation with the strategies set up by the organizationand along with this, it is necessary for the organization to direct the efforts of theemployees in the strategic mission of the organization (Peppard & Ward, 2016).
Management Assignment | Strategic Management Assignment_4

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