logo

Strategic Management Student's Name: University

This task focuses on a study of the Competitive Environment and Business Level Strategy for a chosen Strategic Business Unit within a larger corporation. The report requires referencing at least 20 separate scholarly journal articles and the subject core text.

15 Pages3475 Words462 Views
   

Added on  2021-04-17

About This Document

STRATEGIC MANAGEMENT STRATEGIC MANAGEMENT Student’s name: Name of the university: Author’s note: Introduction 3 1. Defining and discussing Product portfolio and Service portfolio 4 2. Defining and discussing Product lines and service lines 5 3. Making recommendations for defining and discussing the strategic direction 9 Conclusion 10 Reference List 12 Introduction Strategic management is the process of implementation and formulation of the major objectives and initiatives taken by an organisation's top management based on resources and internal as well as internal

Strategic Management Student's Name: University

This task focuses on a study of the Competitive Environment and Business Level Strategy for a chosen Strategic Business Unit within a larger corporation. The report requires referencing at least 20 separate scholarly journal articles and the subject core text.

   Added on 2021-04-17

ShareRelated Documents
Running head: STRATEGIC MANAGEMENTStrategic ManagementStudent’s name: Name of the university: Author’s note:
Strategic Management Student's Name: University_1
1STRATEGIC MANAGEMENTTable of ContentsIntroduction......................................................................................................................................31. Identification Corporation...........................................................................................................3a. i. Defining and discussing Corporation...................................................................................3ii. Defining and discussing Product portfolio and Service portfolio...........................................42. Business Unit Research...............................................................................................................4a. i. 1. Defining and discussing Strategic Business Unit.............................................................4b. Identification of Product and Service Lines............................................................................5i. 1. Defining and discussing Product lines and service lines......................................................53. Business Unit Revenue................................................................................................................5a. Identification of Revenue Centre.............................................................................................5i. 1. Defining and discussing revenue..........................................................................................55. External Environment Analysis...................................................................................................7a. Identify the Political, Economic, Social, Technological, Environmental and Legal operatingenvironment of the selected business unit...................................................................................7i. 1. Providing a definition for the term operating environment..................................................76. Source of Sustainable Competitive Advantage...........................................................................8a. i. Defining and discussing the four factors of sustainable competitive advantage..................87. Strategic Direction.......................................................................................................................9a. 1. Making recommendations for defining and discussing the strategic direction....................9
Strategic Management Student's Name: University_2
2STRATEGIC MANAGEMENTConclusion.....................................................................................................................................10Reference List................................................................................................................................12
Strategic Management Student's Name: University_3
3STRATEGIC MANAGEMENTIntroductionStrategic management is the process of implementation and formulation of the majorobjectives and initiatives taken by an organisation's top management based on resources andinternal as well as internal environments. Each of the organisations competes in a competitivefield and the organisation and strategic management aim to set the objectives of the organisation(Hill et al. 2014). In this study, competitive environment and business level strategy of a largerorganisation is described. Therefore, the management needs to have core knowledge of thebusiness. This study focuses on the academic definition of various management concepts anddiscussion is done with respect to the theoretical concept. 1. Identification Corporationa. i. Defining and discussing CorporationThe corporation is a firm that must meet legal requirements to be identified as having alegal existence with a separate entity from its owners. As stated by Schuchmann and Seufert(2015), corporations are mainly owned by the shareholders who can share the profits and lossesgenerating through the organisation’s operation. A corporation has three different characteristics;firstly, it must have legal existence, secondly, limited liability and thirdly, continuity of existenceafter the capacity of life spans of the owners. In this study, LG Corporation is selected to discuss the competitive advantage andstrategic business unit. LG Corporation is a public organisation and it has been working in theconglomerate industry. LG has it’s headquartered in Seoul, South Korea.
Strategic Management Student's Name: University_4

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
Report on Corporation Identification and Strategic Direction
|4
|1408
|184

Strategic Management of Wesfarmers: Coles Supermarket Analysis
|15
|3051
|396

Business Management Assignment - Unilever
|14
|3154
|112

Strategic Management Analysis of Coca-Cola Corporation
|15
|2989
|325

(Sample) Strategic Management: Assignment
|15
|2905
|81

Source of Sustainable Competitive Advantage
|11
|2781
|115