logo

Report on Strategic Management of Woolworths Holdings Limited

   

Added on  2020-06-04

8 Pages2154 Words90 Views
 | 
 | 
 | 
Strategic ManagementTable of Contents
Report on Strategic Management of Woolworths Holdings Limited_1

INTRODUCTION...........................................................................................................................1TASKS.............................................................................................................................................1Analyse whether this acquisition will fit for both industries.......................................................1Competitive strategies of WHL and DJL....................................................................................1Five force model..........................................................................................................................2SWOT model for analysing the acquisition.................................................................................3International marketing strategies of Woolworths Holdings Limited.........................................3Defensive strategy.......................................................................................................................4CONCLUSION................................................................................................................................5REFERENCES................................................................................................................................5
Report on Strategic Management of Woolworths Holdings Limited_2

INTRODUCTION Strategic management is a kind of process that is used by an organization where someplanning and monitoring has been performed so that objectives can be achieved. This kind ofpractice is performed by the top management like business owner, executives after conductingthe assessment of internal as well as external environment (David, 2011). The present report isbased on Woolworths Holdings Limited (WHL) which perform an acquisition with David JonesLimited (DJL) of Australia where all retail industries are undergoing with earthquake. In thiscontext, report explain the competitive strategies of both industries and a SWOT model is alsoused for evaluating the advantages of acquisition. Furthermore, it explains some defensivestrategies which will help an enterprise in performing better than their competitors. TASKS Analyse whether this acquisition will fit for both industriesWhen an organization establish their operations then they make their goal statement andfollow some values which will set a direction for all other staff members. The current vision ofWHL is to be the leading retail in southern hemisphere and mission is to be the first choice ofconsumers who are looking for suitability, value and innovation. The overall business is based ontheir values like innovation, integrity, service, sustainability and so on (Aspara and et. al., 2011).On the other hand, the vision and core values of DJL explained that we perform our business bydelivering the customer centric outcomes to people so that other new strategies can beformulated in an effective manner. After analysing the vision, mission and core values, it can be stated that the acquisition willbe fit that occur between Woolworths Holdings Limited and David Jones Limited. Both retailindustries are more concerned for their consumers so after merging they will be able to performbetter and success can also be achieved at the market area (Strategic Management - Meaning andImportant Concepts, 2017). Competitive strategies of WHL and DJLSome competitive strategies are followed by the business organization so that they will beable to attain competitiveness. This is a kind of long term approach which can help the firm inachieving the success. When an enterprise uses this then their main aim is to make theirdistinctive image at the market area so that high revenues can be generated effectively. Some1
Report on Strategic Management of Woolworths Holdings Limited_3

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
David Jones Limited Strategic Issues
|15
|3705
|92

Strategic Management Analysis of David Jones in Australian Retail Industry
|17
|3500
|336

Management of Retail Organization: Analysis of David Jones in Australian Retail Industry
|12
|1877
|63

Strategic Management of Coles Group in Australia
|15
|3510
|89

Strategic Development Report 2022
|13
|3366
|21

Strategic Recommendations for David Jones Pty Limited
|11
|3257
|202