Strategic Management of Toyota in the UK

The report provides an overview of the strategic management of Toyota in the United Kingdom, including its mission, vision, and values. It also conducts external and internal analyses to identify opportunities and threats, and formulates a strategy for the organization. The report highlights the importance of understanding economic, legal, and technological factors in the UK market, as well as the need to evaluate and improve internal operations. Finally, it provides recommendations for Toyota to improve its performance and competitiveness in the UK market.

Strategic
management

Table of Contents
Executive Summery..............................................................................................................................3
Introduction..........................................................................................................................................4
Mission, vision and value of Toyota..........................................................................................4
External analysis of organization................................................................................................4
Internal Analysis of corporation..................................................................................................5
Strategy Formulation...................................................................................................................5
Recommendations.......................................................................................................................5
Conclusion............................................................................................................................................6
References............................................................................................................................................8

EXECUTIVE SUMMERY

INTRODUCTION
The present define the also defines the mission, vision and value of Toyota. It also represents
the internal and external analysis of organization in the United Kingdom. In addition, it also
introduces the strategic formulation process of organization in the nation.
Mission, vision and value of Toyota
Mission statement
Mission of statement is to lure as well as obtain consumers by rendering better-valued
products and services. It also provides most satisfying experience to the customers in nation.
Vision Statement
Vision of firm is to become most successful and reputed auto mobile organization in the
country.
Value statement
Toyota design and develop its cars with help of talented employees which provides best
driving experience to its consumers in the country (Toyota, 2015). Organization also renders full
reliability which delivers best products regarding its durability and features to attract its customers
in the nation. This value also helps the Toyota to increase the sales of products.
External analysis of organization
Mainly external analysis contains many factors which help the Toyota to find out extrinsic
environment in the nation.
 Economic factors- Generally currently economy of United Kingdom is running on
optimistic mode which provides many opportunities to Toyota in nation. Organization can
also invest monetary in research and development field to innovate new cars in the nation
(Thompson, 2015). On the other side, organization can also face heavy threats like
aggressive competition in auto mobile market of UK. For example, there are many firms like
Volkswagen and General Motors which is providing better technology products to its
consumers in the nation. In addition, rise of fuel prices also affect the business of cars in the
UK (Brown and Harvey, 2011).
 Legal factors- It also support the Toyota organization to manage its business in the nation.
Taxes, tariff as well as duties are less as comparison of other countries. These things provide
better opportunities to operate its business in the United Kingdom. For example, Toyota can
also establish its production unit to manufacture its cars in the UK. This way, organization
can earn profit in the country (Wang and Goo, 2013). On the contrary note Organization has

to follow strict rule of wages act to provide better salaries for its employees in the country.
In addition, Toyota has to follow health and safety rules for its employee’s security in the
plant which increases its expenses in the UK.
Internal Analysis of corporation
Organization can also use value chain analysis for internal analysis of Toyota in the United
Kingdom.
 Procurement- This process helps the corporation to get material and services from external
source. For example, Toyota can get its raw material like spare parts and other things from
its suppliers in the manufacturing plant.
 Human Resource Management- Organization manages its employees by conducting many
activities in the firm premises (Agarwal, Sebia and Yadav, 2014). For example, Toyota also
conducts recruiting, selection, training and development programmes for its staff members
in United Kingdom.
 Technological Development- This process also helps the firm to access and manage the
information with help of hardware and software. For example, Toyota uses Enterprises
Resources Planning and Customer Relationship Development to get various type of
knowledge for managing its operations.
Strategy Formulation at corporate level
While forming strategy at corporate level, the need is to make sure that senior management is aware
about mission and vision statement which help to reach its goals in UK. Then the management in
order to formulate strategy will analyse external environment like competition, economic and legal
in nation. These may aid Toyota to find out the impact on its services and products in United
senior management is aware about mission and vision statement
analyse external environment
implement strategic plan
evaluate its result and improvements

Kingdom (Thompson, 2015). After this step, firm develops its business strategy to sell its products
in market on basis of environmental analysis. Then after, corporation implement this plan in order
to manage its operation in nation. In final step, Toyota enterprise evaluates its result and
improvements to measure its efficiency in UK (Wang and Guo, 2013).
After there has been a formulation of strategy then it can be evaluated on basis of varied performers.
These include Feasibility, Acceptability and Suitability criteria. Feasibility may focus on the
strength and weakness of the strategy if applied. Suitability can be judged by assessing the
opportunity and threats that may arise for Toyota after the strategy has been implemented. In the
same way, Acceptability can be judged by analysing the risk factor associated with the strategy
(Brown and Harvey, 2011).
Recommendations
 Toyota organization can take help of government officials to understand economic and legal
factors. This process helps the firm to implement these things in nation.
 To improve internal operations, organization can evaluate its suppliers on the basis of
quality of raw material. This way, Toyota can continue its business with these vendors in
UK.
 Organization can use 360 degree and balance score card technique to improve performance
of employees.
 Management of Toyota can also appoint some risk analyst to avoid future uncertainties on
the basis of environment study.
CONCLUSION
From the report, it is found that mission, vision, value are helping the Toyota organization to
reach the goal in the nation. Legal and economic factors aid the firm to make strategies to sell its
cars in the UK. It can be concluded that proper formulation of strategies help the firm to get success
in the market.

REFERENCES
Journal and Books
Brown, D. R. and Harvey, D., 2011. An experiential approach to organization development. Upper
Saddle River, NJ: Prentice Hall.
Agarwal, N., Sebia, S. and Yadav, S., 2014. The importance of environment analysis for business
organization. ACADEMICIA: An International Multidisciplinary Research Journal. 4(3). pp. 77-81.
Wang, L. and Guo, Y., 2013. Analysis of the Relationship Between the Enterprise Technological
Absorptive Capacity and External Corporate Profit Outside of Joint R and D Organization.
Information Technology Journal. 12(18). pp. 4374.
Online
Thompson, A., 2015. External Analysis: Opportunities & Threats. [Online]. Available
Through:<http://panmore.com/toyota-external-analysis-opportunities-threats>. [Accessed on 2nd
December 2015].
Toyota, 2015. Value. [Online]. Available Through:<http://www.toyota.com/value/>. [Accessed on
2nd December 2015].