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Strategic Management Module

   

Added on  2020-10-23

19 Pages6381 Words419 Views
Strategic ManagementModule

Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1 ...........................................................................................................................................11.1 Place the research project within the strategic management................................................11.2 Apply assessment tools for analysing the competitive environment of business case.........3TASK 2............................................................................................................................................62.1 Mission, values, objectives and strategy for business with reference to the business,functional and operational strategies...........................................................................................62.2 Establish the strategic design of any large business based on planned and emergentstrategic actions...........................................................................................................................72.3 Establishment of the strategic process of a large firm..........................................................8TASK 3............................................................................................................................................93.1 Assessment tools to assess the internal capabilities of Papa John's International, Inc. forpromoting a competitive advantage............................................................................................93.2 Strategic process including the implementation design and approaches............................11TASK 4..........................................................................................................................................124.1 Strategic management approach adopted by Papa John's...................................................124.2 Key challenges from the review of case within research project........................................134.3 Evaluate the implications of research findings on stakeholders........................................14CONCLUSION..............................................................................................................................14

REFRENCES...................................................................................................................................1

INTRODUCTIONStrategic management is a procedure of continuous planning, controlling, monitoring,analysing the overall necessities of a business company that would aid in attaining basic goalsand objectives in specific time frame (Hill, Jones and Schilling, 2014). The present report isbased upon Papa John’s International Inc. which is the third largest pizza chain in the world. Thisowes largely to the strategy adopted by company to ensure its sustainability in marketplace for along duration of time. Over the years, this organisation has largely focussed upon its qualityquotient, marketing campaigns, excellent customer service and accessible ordering system,franchising and training and development of workforce to gain a high stake in market. This report is going to include the strategic management literature by outlining theconcept of strategy and strategic perspective from business, functional and operational levels.Also, it gains an insight into the strategic process adopted by company along with theestablishment of strategic design. Besides this, three assessment models, Stakeholder analysis,value-chain, PESTLE and SWOT analysis have been included to study various aspects related tocompany and business environment. Lastly, the key challenges faced by enterprise whilelaunching the strategy have been included.TASK 11.1 Place the research project within the strategic managementStrategy refers to an art of formulating, applying and analysing the cross-functionaldecision which help a company to achieve its pre-specifies goals and objectives. It includessome set of tactics that support in providing a pathway to achieve the long term goals (Hill, Jonesand Schilling, 2014). Therefore, strategic management is very essential for each organisation inorder to survive in marketplace and deal with prevailing competition. Strategic managementrefers to the process of identification and explanation of different strategies that manager canfollow to improve performance and achieve a competitive advantage for organisation. Thisbasically includes a range of factors like developing objectives, analysing business environment(competition), examining the internal resources and policies, evaluation of existing strategies. Inaddition to this strategical management also focuses or ensure that strategies must role acrossthe different functional department of company.

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