Strategic Management: Analysis of IKEA's Mission, Vision, Objectives, and SWOT Analysis

This report provides an analysis of IKEA's strategic management, including its mission, vision, objectives, and SWOT analysis. It also discusses the importance of change management in the transformation process. The report highlights the strengths, weaknesses, opportunities, and threats faced by IKEA, as well as the competitive rivalry and bargaining power of suppliers and consumers. Additionally, it explores the threat of new entrants and substitutes in the market. The report emphasizes the need for sustainability and innovation in IKEA's operations.