Role of Technology in Value Chain and Disruptive Technologies at PwC

Running head: STRATEGIC MANAGEMENT
Strategic Management
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STRATEGIC MANAGEMENT
Contents
Introduction......................................................................................................................................3
Discussion........................................................................................................................................3
Conclusion.......................................................................................................................................5
References........................................................................................................................................6
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STRATEGIC MANAGEMENT
Introduction
The implementation of technological advancements in value chain helps an organization to
sustain increased level of competition in market and remain competitive. An organization must
focus on adopting disruptive technologies in their daily operations otherwise they tend to get
disrupted by those technologies. This report focuses on role of technology on effectiveness of
value chain of PwC and role of disruptive technologies on effectiveness of operations at PwC.
Discussion
The technologically factor has specifically supported value chain of company as with
implementation of new technological advancements, PwC have been able to improve their
operations and also have been able to stay ahead of the competition in market. As stated by Story
(2016) implementation of new technologies has enabled PwC to improve their organizational
efficiencies and offer more innovative solutions to their clients across globe. According to
Fatorachian, Shahidan and Kazemi (2013) as customers of PwC are becoming more and more
dependent on technology for increasing effectiveness of their solutions, therefore PwC have
made significant investments in future technologies such as block chain in order to increase
effectiveness of value chain by providing fast, quality and agile products and solutions to their
clients.
The technologies which have disrupted professional services industry, to which PwC belongs,
are as follows:
Artificial intelligence- Artificial Intelligence has disrupted professional sector as implementation
of AI has enabled service sector to innovation and in differentiating their product and service
offerings.
Big data- Big Data is slowly and steadily transforming into disruptor in professional services
industry as big data helps in providing with valuable data inputs regarding market and its trends
which helps in designing offerings of service sector.
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