This assignment delves into the realm of strategic management and innovation, focusing on the intersection of electric vehicles, entrepreneurship, marketing, and technology. It presents a collection of research articles and studies that examine the impact of knowledge type and strategic orientation on new product creativity and advantage in high-technology firms. The assignments also explore the search behavior of diversified firms, the impact of fit on innovation, and the development of technological core competencies using the electric power train of vehicles as an example. Additionally, it discusses the globalization of Tesla Motors, the potential for fuel substitution, and the introduction of electric cars in the battery industry.