Strategic Marketing Planning for Hopkinson's Case Study Name of the Student Name of the University
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STRATEGIC MARKETING PLANNING 10 STRATEGIC MARKETING PLANNING Strategic Marketing Planning for Hopkinson’s Case Study Name of the Student Name of the University Author’s Note: Question 1: Report 3 1.1 Introduction 3 1.2 Discussion 3 1.2.1 Brief Idea of the Case Study of Hopkinson 3 1.2.2 Analysis and Evaluation of the Current Position in which Hopkinson finds itself with Relevant Theories, Frameworks and Concepts 3 1.2.3 Suitable Recommendations for a Marketing Strategy with Identification of Risks and Challenges associated with