Assessment 2: Strategic Plan Development, Implementation & Review

This report provides a comprehensive overview of the development and implementation of a strategic plan. It includes an environmental analysis, identifying strengths, weaknesses, opportunities, and threats, and sets out strategic goals and objectives. The report details the strategic planning process, outlining activities, responsibilities, and timelines. It also addresses the importance of reviewing the plan, collecting feedback, and making necessary amendments for optimal effectiveness. Furthermore, the report covers the implementation phase, emphasizing monitoring, accuracy, and evaluation. It also touches upon specialist services that can aid in developing a strategic plan, such as tax and financial planning, business structure advice, and employee management advice, and highlights legal concerns like anti-discrimination, work health and safety, and consumer law. The communication plan and strategies for performance improvement and market targeting are also discussed.

Develop and Implement
Strategic Plan
Assessment 2

Strategic Plan
Mission and Vision
Goals and Objectives
Environment
Analysis
Strategic Plan
Development
Review Plan and
Make changes
Implementation
•External Environment Analysis Finding
•Strength, Weakness, opportunity, Threat
•Activity
•Responsibility
•Timeline
•Feedbacks collection
•Amendment
•Monitoring
•Accuracy
•Evaluation

Environment analysis
Analysis and
Findings
Internal
Strength
Weakness
External
PEST
Political
Economic
Social
Technological
Competitor
Analysis

Strategic Objectives
•The appropriate Target Markets have been analysed
through the group discussion
•Decreasing the time and energy investment for the
unhappy clients to generate new happy client count.
•Improving the faulty recruitment, selection, training and
development process
•smaller and accurate market operating and campaigns
rather than long term campaigns

Strategic Framework
Activity Responsible person Timelines Priority
Current Strategies had to be rolled
out
Employee performance
manager
3 month 1
More frequent and tangible action
plans have to be submitted. Employee performance
manager 1 month 2
Communication plan has to be
made on a daily basis Manager of sales
department 1 weak 3
Each team member has to report
on a daily basis Operational Manager 1 month 4
Additional training as been
scheduled for all Departments Human Resource
Manager 1 month 5
New Company Handbook with the
updated Mission Statement will be
delivered to all staff
General Manager and
operational manager 5 days 6

Communication Plan
•The developed business plan can be monitored by the comparing
the equivalent financial report regarding the daily cash-flow.
•Collection of regular basis feedback from the marketing staff and
the team leaders will be submitted once in a weak.
•Making necessary changes to the strategic plan and objectives is
also the essential part of ensuring the optimum effectiveness.
•With the help of Forward Plans refinements the key faulty issues
identified in the review part will be modified.

Communication Plan
•If an potential employee cannot meet the required of KPI, the
immediate training will be initiated.
•If the employee would not have the potentiality he or she can be
terminated.
•If the Target Markets cannot fulfil primary objectives the immediate
alteration within target marketing section will be conducted.
•In every alternative week, the alteration process will be conducted
within the existing strategic planning with the presence of all the
valuable stakeholders and operationally responsible person.

Specialist Services During Developing A
Strategic Plan
•Tax plan and financial plan
•Business structure and start up advice
•Employee management advice
•Legal and partnership management advice

Legal Concerns
•Anti-discrimination
•Work Heath and Safety
•Australian Consumer Law
•Fare Trading Act
•Competition and Consumer Act
•Working with Contracts Regulations