Strategic Planning for the Hospitality Industry

Strategic Planning for the
Hospitality Industry 5

Contents
INTRODUCTION...........................................................................................................................1
PART 2............................................................................................................................................1
TASK 4............................................................................................................................................1
Critically analyse the most appropriate factors to implement a chosen strategy.........................1
TASK 5............................................................................................................................................3
Research about creative business strategies for your chosen organisation’s future strategy
selection to be competitive in the hospitality industry................................................................3
Analyse and evaluate the different performance metrics............................................................5
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................8

INTRODUCTION
Strategic planning is considered as an organisational management activity which is utilised
for setting priorities, concentrate resources and energy, strengthen practices, and assures that
staff and other stakeholders are performing towards common objectives and others. This is
essential for all entities including hospitality industry as this facilitates a sense of guidance as
well as highlights measureable goals (Beirman, 2020). For this report, the undertaken company is
Lancaster Gate Hotel, which is a 196 room value hotel situated into central London. Also, a two
minute walks to Hyde Park as well as five minutes’ walk to nearest underground station. The
topics which are covered in this report are critical analyse effective factors to implement opted
strategy and various creative business tactics. Apart from this, several performance metrics are
discussed into this report.
PART 2
TASK 4
Critically analyse the most appropriate factors to implement a chosen strategy.
Strategies executed as common plan which is utilised through each entity in respect of
attaining its goals as well as desires into dynamic situations. Moreover, this is vital for firm to
develop a plan, as this is a core element of development. In addition to this, it intent to provide
essential way of considering the marketing reaches for successful growth and development. This
is also efficacious in acquiring organisational benefits through undertaking considerable funds
within competitive business atmosphere with intent of knowing client’s requirements as well as
satisfying shareholders wishes (Chirima and Jachi, 2020). Lancaster Gate Hotel has essential
characteristics like huge variety of bedrooms as well as for operating its firm efficaciously.
Moreover, this is vital to recognise several undertakings during adoption of its plan, that re
effectual expansion through facilitating franchises as few of them are described underneath:
 Communication: For assuring open as well as effectual interaction with assistance of
appropriate team work between staff within work area. This is essential for entity as it is
helpful to overcome potential challenges as well as maximising present outcomes. Along
with this, it drives towards developing procedures for firm’s employees to undertake
several tactics with intent of attaining objectives. Several workers categories performs
into various departments in context of Lancaster Gate Hotel such as development of
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