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Strategic Services Management of Qantas Airlines Assignment

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Added on  2020-04-01

Strategic Services Management of Qantas Airlines Assignment

   Added on 2020-04-01

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Running Head: STRATEGIC SERVICES MANAGEMENT OF QANTAS AIRLINE1Strategic management of the Australian Qantas airlineInsert NameInsert Institution
Strategic Services Management of Qantas Airlines Assignment_1
STRATEGIC SERVICES MANAGEMENT OF QANTAS AIRLINE2Table of ContentsIntroduction.................................................................................................................................................3Executive summary.....................................................................................................................................3Background information of the company....................................................................................................3Mission, vision, and values of the company................................................................................................4Qantas Airline strategic plans and implementations....................................................................................4Strategic implementations...........................................................................................................................5Findings.......................................................................................................................................................6Gap analysis................................................................................................................................................7Challenges facing the company...................................................................................................................8Challenges Qantas company face in relation to their competitors...............................................................8Challenges they face as customer’s behavior and demands change.............................................................9Recommendation.........................................................................................................................................9Conclusion.................................................................................................................................................10
Strategic Services Management of Qantas Airlines Assignment_2
STRATEGIC SERVICES MANAGEMENT OF QANTAS AIRLINE3IntroductionIn this report, an implementation of services management strategy is performed. The outcomesmainly provide brief history information of Qantas Airline in Australia and its objectives, goals, mission,and morals. The aims of the company show that it targets at providing safe and secure air travel servicesglobally, delivering excellent services to the clients at the same time. However, investigation projector ofthe historical, current and upcoming of Qantas shows that the company has made huge growth in theprevious year which makes it the main transporter of Australia it is also commonly called first-class airtravel service provider. The best long ways carrier is also connected with Qantas airline, and theforthcoming events predict that it objects that achieving further growth through co-joining alliances withthe other developed airline worldwide. Executive summaryQantas airline is the premium airline situated in Australia and provides satisfactory air travelservices to its customers across the globe. The scope of the report is restricted to the implementation ofservices management strategy of Qantas Airline with foremost emphasis will be placed on analyzing abrief background of the company, its mission, goals, and standards and the company’s up-to-datefinancial position(Belloc, 2007). To sum up to this, assessment of the strengths and weaknesses, threats,and chances of Qantas using SWOT examination. It is then monitored by the analysis of the servicemanagement strategies of the organization and the evaluation of functional levels which assists in theeffective accomplishment of the management strategy. The report findings would be added to theconclusion section.Background information of the companyQantas is considered as one of the largest airlines in Australia which connects over 900 and abovedestinations worldwide with over 25 airline partners. Since its commencement in Queensland in the year
Strategic Services Management of Qantas Airlines Assignment_3

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