The assignment provided is a strategy development report for the Birds mobile handset company. It begins with an introduction to strategic planning and the current demand for mobile handsets. The report then delves into the unique features of Tech 2 service, including graphic display and snapshot graphing, which help keep threats from substitutes at a low level. Additionally, wireless access to Enterprise Resource Planning can augment interaction within the company. The LCD of Birds is composed of superior ingredients that cater to modern consumer needs. RFID tags are used for tracking shipment processes. Finally, caching content for offline usage can be an effective strategy for the company.
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