Strategy Making in Bristol: A Business Report on Education

This business report examines the strategic planning process employed by Bristol City Council in the education sector. It delves into the council's 'SEND' strategy, which focuses on special educational needs and disabilities, analyzing its vision, priorities, and outcomes. The report also explores the influence of internal and external environmental factors on the strategy's success, including technology, economic conditions, and political support. Recommendations for improving strategy implementation are provided, along with a discussion of the advantages and limitations of the council's approach. The report concludes by highlighting the importance of data-driven decision-making, effective communication, and collaborative partnerships in achieving the goals of the SEND strategy.

Business report on strategy
making in Bristol

TABLE OF CONTENTS
Introduction......................................................................................................................................1
Defining strategy.............................................................................................................................1
Strategy of Bristol and influence of external environmental factors...............................................1
Recommendation for strategy implementation................................................................................3
Advantages and limitations..............................................................................................................4
Conclusion.......................................................................................................................................5
References........................................................................................................................................6

Introduction
UK government frames plans and policies for bringing betterment in the country and promoting
standards and welfare of the society. Business report is being prepared to explore the strategic
making in UK local government in the field of education. Bristol city council is the local
authority in England that is mainly controlled by the directly elected mayor of Bristol. Report
will define the strategy of education by council along with providing recommendation to
improve the process of strategic planning. Some of the environmental factors will be discussed in
this report that promotes success of the council.
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Defining strategy
Strategic planning act as one of the powerful tool that will help in setting priorities and making
inform about the future achievements. Local government are using such process as to use the
resources available with the changing environment. UK government is one of the stronger
positions to bring development in the country and in different states (Fulcher, 2015). For this
local government are responsible to take care about the plans and policies for betterment.
Strategies of the government revolve around policy making, politics and also public advocacy.
Policies in Bristol are framed with the objectives to rule the government in positive manner and
for better cause. Improving the structure of economy will set stories regarding the government
actions and better planning. Strategy by government can be defined as how to work efficiently
and who can get benefits out of such strategy (Ball, 2016.). Decisions are taken through meetings
and with group efforts actions are being implemented to bring development in the conditions of
the economy. Safeguarding policy can enhance government to protect children from disabilities
with providing the solution of education.
Strategy is defined as the criteria used by the government for minimising the extensive use of
resources. It is generally involves designed by the government to follow the suitable direction
and determining action to achieve goals of the business. Local government strategy is basically
designed to bring development in the country in different areas. Bristol is currently working with
the strategy of “SEND” that means special education needs and disabilities. Vision of such
strategy is based on providing basic educational needs that will make people healthy,
independent and fulfilling own life (Send strategy of Bristol, 2018). Government works in
partnerships with different organisations and make relationships with families by supporting and
empowering them.
Strategy of Bristol and influence of external environmental factors
Vision: This strategy is planned to achieve suitable outcomes of providing educational facilities
for children, young people and families. Values of such strategy are based on how team will
work in accomplishment of such objectives. Mainly team was focussed on following values such
as inclusion, respect, care and quality.
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Priorities: Government need to get prepared for adulthood, person centric planning, seamless
offers, etc. Questions was challenging that how to focus on services and work together to support
children in Bristol. This strategy promoted the equality act 2010 that includes offering equal
rights to the people that are in needs. These are the real needs for real people and approaches and
services of the government must be suitably planned and gaining flexibility to meet with
demands of the people (Send strategy of Bristol, 2018). Government have the strategy that if
team will treat in effective manner it can be effective to improve the level of participation.
Outcomes: Motive of such strategy is based on people to provide education and learn from
disabilities. Effectiveness was mainly focussed on providing safe and nurtured environment,
healthy and active abilities, respected labour and might take independent responsibility to earn a
living. However, challenge group is being appointed towards providing guidance to services
regarding children and young people towards special educational needs and disabilities.
Government monitors plan and strategies with the help of development plan (Lewis and Lingard,
2015). This strategy shows how council work together and what to achieve in near future.
Strategic planning: Strategy will reduce the permanent exclusion and reduce the fixed term
exclusions of the country. With the importance of good planning and positive inspiration,
government believe that educational needs are provided to enable individual to receive potential
and are fit for receiving any of the education and training. Using personal budgets and person
centred planning strategy is being prepared for young people and families (Warner and Sullivan,
2017). Moreover, educational and healthcare plans will deliver flexible ways to meet needs of
the people with maximising the resources.
Internal environment
This include staff, resources, culture, etc that affect strategic plans of the Bristol government.
Team that is supporting is responsible for gathering information that includes which areas
needed help. Progress of this strategy is developed due to setting budget that is being developed
in some service areas that helps in providing availability for children and other families.
Professional is being appointed that have issued plans on time for progress of the work. All the
internal factors are developed that will help in success of the strategy.
External environment:
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Technology is one of the critical factors that is used in strategy making that includes team is
regularly updated the findability website to make sure that the services are reflected on online
presence. Economy of Bristol is quiet favourable that has enhanced government to focus on such
strategy as educated people will generate more revenue of the country. Education is being treated
as possible opportunity for government as it might help in eradication of the poverty. Political
parties are supporting with providing funds for making plans and helping to aware children and
families towards educations. For example, recommissioned children community health
partnerships have been collaborated to provide quality of services to the children and young
people (Education policy, 2018). Social factors are based on changing needs and preferences and
attitudes of the people. With providing education government is also focussing on changing the
mindset of the people that are concerned with not providing education to the people.
This strategy is formulated with following suitable process that includes identifying, setting
plans, execution, implementation and monitoring. There are different challenges that are faced in
Bristol due to increase in populations and lower living standards of people in prone areas. This
leads government to identify such areas that are needed to be improved for well being of the
society. Bristol government council adopt process where team is being appointed to analyse the
prone areas. Then education sector has been focussed that is needed to be brought improvement.
Government then plans suitable budgets, plans and strategies that will help to manage the
optimisation of resources in effective manner (Education policy, 2018). Training and
development is needed to be offered to staff according to the requirements of the plans. After this
support of partnerships and commissions strategy is being executed and implemented within the
country. In order to review the progress development plans are prepared that are needed to be
monitored and are achieved within suitable period of time.
Recommendation for strategy implementation
Implementation of better progress of the strategy is based on improving the use of data such as
local and national data. Team can be trained and developed that will gather more information to
support education and disabilities. Technology can be effectively used such as local offer website
along with appointing IT team that will find queries regarding prone areas. Family access can be
improved by early intervention information gathered by the team member with providing advice
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and guidance. Whenever necessary, government can use flexible, long term and incremental
approaches to bring changes in the strategy (Kemp, 2018). Toolkit of Bristol council is based on
higher paperwork and information about funding and top up panels.
Strategic planning could be improved with paying emphasis on the element of communication
between service providers and also to young people, children and families. Proper planning with
inviting the suggestions of the staff members and choosing among the best can enhance to bring
changes within the workplace.
Advantages and limitations
Advantages
Government work to modify the country’s poor conditions and to increase the level of rate of
education that will prepare individual to be independent. Strategy making in local government is
only for the betterment of the country and its citizens. Focussing on the education sector,
government believe that is will enhance the confidence of people to work in competitive
environment (Bryson, 2018). Strategic planning is necessary as government will have the
structured format of vision and objectives that are needed to be achieved on time. Millions of
people are benefited with the development of country. Government can also observe
improvement in the level of employment and will generate extensive revenues from the business.
Limitation
Some of the challenges can be faced by the government that include changes in the attitudes of
the people that are concerned with people might not produce active participation in listening to
the team. Also improper motivation to the members of staff will lead to cause delay in work of
people might back out from all such policies and plans. Resources are limited with the
government and people are there in millions. Strategic planning can be one of the important tools
for enhancing the motivation of employees and use resources in effective manner.
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Conclusion
With reference to above business report, government need to focus more towards brigand
development in strategic plans and policies for welfare of the citizens. Qualified team can be
appointed to take actions regarding performing market research by gathering more information
and trends that are based on analysing the development in the areas. SEND strategy of
government that is effective for bringing development in the education sector and preparing
individual towards earning the better sources of living. It can be concluded that above mentioned
strategy will lead to rule to governance in Bristol will efficiency in development of the
educational sector.
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References
Books and Journals
 Armstrong, F., Armstrong, D. and Barton, L., 2016. Inclusive education: policy, contexts
and comparative perspectives. Routledge.
 Ball, S.J., 2016. Following policy: Networks, network ethnography and education policy
mobilities. Journal of Education Policy, 31(5), pp.549-566.
 Bryson, J.M., 2018. Strategic planning for public and nonprofit organizations: A guide to
strengthening and sustaining organizational achievement. John Wiley & Sons.
 Fulcher, G., 2015. Disabling policies?: A comparative approach to education policy and
disability. Routledge.
 Kemp, R.L., 2018. Strategic planning in local government. Routledge.
 Lewis, S. and Lingard, B., 2015. The multiple effects of international large-scale
assessment on education policy and research.
 Warner, M. and Sullivan, R. eds., 2017. Putting partnerships to work: Strategic alliances
for development between government, the private sector and civil society. Routledge.
Online
 Education policy, 2018 [Online] [Accessed through]
<https://www.bristol.gov.uk/policies-plans-strategies/send-in-education> [Accessed on
29Th May, 2018]
 Send strategy of Bristol, 2018 [Online] [Accessed through]
<https://www.bristol.gov.uk/policies-plans-strategies/bristol-send-strategy> [Accessed on
29Th May, 2018]
 Strategic vision, 2018 [Online] [Accessed through]
<https://www.bristol.gov.uk/documents/20182/0/SEND+strategic+vision/e1c9c654-0f78-
e888-d456-9af20def7c3d> [Accessed on 29Th May, 2018]
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