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Unity University
International Marketing Management (EUM0101L)
Added on 2020-03-01
In this document, we will discuss the Case Study of Petronas Downstream, which provides oil and gas resources to the business. The company has captured a significant position in the Malaysian market by offering commendable business-to-business services in the oil and gas sector. Also, we highlight the probable risks faced by the political scenario of the global market. We include a critical evaluation of the main political risks in venturing into the Australian market and the development of the step-by-step approach to the international sale sequence.
Unity University
International Marketing Management (EUM0101L)
Added on 2020-03-01
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