Supply Chain Management Assignment - Coca-Cola Company

Added on - 21 Apr 2020

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RUNNING HEAD: Supply Chain ManagementSupply Chain Management
Supply Chain Management1ContentsIntroduction......................................................................................................................................2Analysis of the Key Flows in the Supply Chain of Coca-Cola.......................................................2Product Flow................................................................................................................................2Cash Flow....................................................................................................................................4Information Flow.........................................................................................................................4Return Flow..................................................................................................................................4Recommendations........................................................................................................................5The Make Process............................................................................................................................5Material Requirement Planning...................................................................................................5The Process..................................................................................................................................5Clarifying the water..................................................................................................................6Filtering, Sterilizing and dechlorinating the water...................................................................6Mixing the ingredients..............................................................................................................6Carbonating the beverage.........................................................................................................6Filling and Packaging...............................................................................................................7The Supply Chain Forecasting.........................................................................................................7Risk Diversification.....................................................................................................................8Capacity Management..................................................................................................................8Margins Sustenance.....................................................................................................................8Conclusion.......................................................................................................................................9References......................................................................................................................................10
Supply Chain Management2
Supply Chain Management3IntroductionSupply Chain Management can be defined as the process of scheming, planning, implementing,controlling and monitoring of the various activities involved in the supply chain with the key aimof creating net value, erecting an economical infrastructure, controlling the global logistics,coordinating the supply with demand along with determining the performance comprehensively(Mentzer, 2001).In other words, supply chain management is the harmonization between the various participantsin the supply chain for the purpose of production, inventory, place and transportation in order toattain the best mix of approachability and productivity for the target market (Hugos, 2010).This assignment will discuss about Coca-Cola as the selected international beverage companyand manufacturer, retailer and marketer of non-alcoholic liquid refreshments and syrups. TheCoca-Cola Company was founded in the year 1886 having its headquarters situated in Atlanta,Georgia, United States. It has functioned a franchised distribution arrangement from the year1889 in which the company is engaged in the production of syrup concentrates which is furtherdistributed to various bothers around the world who hold exclusive territories.In the year 2005, the annual report of The Coca-Cola Company specified that the firm wasengaged in selling beverage products in more than 200 nations. Later on in 2010, Coca-Colaoutdid all the companies and took a leading position in the annual UK grocery sales. It is themanufacturer of various popular products such as Sprite, Fanta, Minute Maid, Diet Coke, Coca-Cola Zero, Dasani and many more (The Coca-Cola Company, 2017).Analysis of the Key Flows in the Supply Chain of Coca-ColaThe supply chain is concerned all about the management of flows. The supply has some majorflows and they are: product flow, financial flow, information flow and return flow.Product FlowThe product flow consists of a supplier, manufacturer, distributor, wholesaler, retailer and theultimate consumer (Schutt, 2004).
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