Supply Chain Management of Estore Logistics

Running head: SUPPLY CHAIN MANAGEMENT OF ESTORE LOGISTICS
SUPPLY CHAIN MANAGEMENT OF ESTORE LOGISTICS
Name of Student
Name of the University
Author Note

SUPPLY CHAIN MANAGEMENT OF ESTORE LOGISTICS1
Executive Summary
The aim of the study is to highlight the importance of logistics in the supply chain
management. The term logistics not only means transportation of the goods but also includes
storage and various other facilities. The Estore logistics company is engaged in this function
to deliver the goods at the fastest speed and at the lowest possible cost. The study discussed
about the company profile, its distribution chain, its material sourcing, transportation
facilities and warehousing facilities.

SUPPLY CHAIN MANAGEMENT OF ESTORE LOGISTICS2
Table of Contents
Introduction................................................................................................................................3
Company profile.........................................................................................................................4
Discuss the supply chain structure of the chosen company.......................................................5
Sourcing materials and services; producing goods/services......................................................8
Transportation and warehousing system involved to serve the major customer.......................9
Discuss demand management and inventory management system involved...........................11
Conclusion................................................................................................................................12

SUPPLY CHAIN MANAGEMENT OF ESTORE LOGISTICS3
Introduction
Supply chain management means the movement of the goods from, one point to
another and includes their storage in form of raw material, work-in-progress and finished
goods (Christopher, 2016). An effective supply chain management comprises of robust
distribution system and help in transferring the goods in the most cost effective way. Supply
chain management includes the flow of goods through various interconnected networks and
various other channels for reaching the customers in reduced time (Mangan, Lalwani &
Lalwani, 2016). It includes designing, planning according to the requirements of the
customers, control of the logistics activities, execution of the plan for the purpose of
providing value to the customers, providing logistics activities globally and identifying and
removing the gap between the demand and supply. The major concerns for the supply chain
management in the present situation are that of risk management and sustainability.
Sustainability is the ability to achieve a balance in a dynamic environment through various
practices of the organization and by considering the society as an important part of the
organization (Grant, Trautrims & Wong, 2017). Estore is a logistics company from
Melbourne that is aimed at reducing the cost of delivering the goods and delivering the best
logistics transportation facilities through its low cost freight facilities. The company has a
proper network of warehouses in Melbourne and Sydney for delivering goods at a faster rate.
It also helps in fulfillment of orders through e-commerce services. The company is the
provides the largest warehousing facility in Melbourne and they provide specialized servicing
in the online retail business. The company provides service to about 45000 customers in
Melbourne and Australia using the technology of state of art. Estore provides services to
some of the biggest retailers of Melbourne and Australia (eStore Logistics, 2019). The aim of
the study is to have an understanding of the supply chain management of the EStore logistics