Report on Supply Chain Management of Nike
13 Pages3015 Words157 Views
Added on 2020-05-04
Report on Supply Chain Management of Nike
Added on 2020-05-04
ShareRelated Documents
Running head: Supply chain management Supply chain management
Running head: Supply chain management Table of ContentsIntroduction.................................................................................................................................................3Key flows in supply chain management.......................................................................................................3Product flow............................................................................................................................................3Information flow......................................................................................................................................4Cash flow.................................................................................................................................................5Return flow..............................................................................................................................................5Recommendations.......................................................................................................................................6The make process........................................................................................................................................6Production planning process...................................................................................................................6Material requirement planning process..................................................................................................7Recommendations...................................................................................................................................8The supply chain forecasting.......................................................................................................................8Demand planning and forecasting...........................................................................................................8Recommendations...................................................................................................................................9Conclusion...................................................................................................................................................9References.................................................................................................................................................102
Running head: Supply chain management Introduction The report focuses on the supply chain management of the Nike. It explains that how the company is using key flows of supply chain management to meet long-term objectives and goals within the organization. It describes production planning process and MRP system of the Nike. Further, it also explains the significance of the demand planning and forecasting to maintain a proper stock in near future (Qrunfleh & Tarafdar, 2014). Nike Inc. is an American multinational company which is engaged in the development, design, manufacturing of footwear, equipment, accessories, apparel, and services. It’s headquartered is located in Washington, Oregon United States. It is one of the biggest suppliers of the apparel and athletic shoes and largest manufacturer of sports equipment. The company is increasing and enhancing its revenue and profit day by day. There are approx 62,600 employees employed in the company. The firm was founded on 25 January 1964. The main aim of the Nike is to achieve the long-term mission and vision of the firm by using effective and unique marketing strategies within the organization. The other objective of the firm is to increase and enhance the profit of the shareholders around the world. Nike is one of the biggest and well-known brands in the world (Swink, Melnyk, Cooper and Hartley, 2014).Key flows in supply chain management A supply chain is a system of the people, organization, information, activities, and resources involved in moving a product, goods, and service from supplier to customer in the global market. Supply chain management helps to improve the customer relationship in the universal market. Through effective and unique supply chain management, the firm is able to gain the competitive advantages in the global market. There are various key flows of the supply chain management which have been described as below (Parmigiani, Klassen & Russo, 2011). Product flowThe product flow of the Nike is very good and unique. The production flow also includes the packaging and sample services. The product flow includes the movement and transfer of goods and products from suppliers to the customers. The product flow also includes the rejection 3
Running head: Supply chain management and returns of the flow within the organization. The suppliers, distributors, wholesaler, manufacturer, consumers, and retailers include in the production flow. Nike Inc. is a growth company which looks for team members to explore and expand the business activities globally. The company has committed to employing a diverse labor force in the organization. A typical production flow system is used by the company to provide various athletic and sports products tothe customers around the world. Along with this, it uses effective and unique strategies to reach its target audience globally. In addition, it focuses on the supply strategies to reduce the prices of the products and it can also help to provide the products at appropriate prices. In addition, the firm uses cross docking techniques and methods in production flow to increase the revenue in theglobal market (Ross, 2013). Supply chain management system of Nike (Source: https://paginas.fe.up.pt/~als/mis10e/ch9/chpt9-2bullettext.htm)Information flow The management information system is used by the Nike to provide several kinds of information to the customers in the market. The company uses various types of software to analyze and evaluate the data. The main aim of the information flow is to resolve the problems and queries of the customers. The company provides useful and appropriate information and knowledge by using of information system within the organization. Further, information system helps to collect and gather the feedback and reviews from the customers related to the Nike products and services around the world. Along with this, Nike uses effective technologies to 4
End of preview
Want to access all the pages? Upload your documents or become a member.
Related Documents
Various Supply Chain Processeslg...
|10
|2252
|29
Analysis of the supply chain of nike PDFlg...
|40
|13131
|1078
Operations Management Assignment- Nikelg...
|17
|5803
|69
Key Value Drivers in Nike: 11 4. Key Value Drivers in Nike: 11 4. Key Value Drivers: 11 4. Key Value Drivers in Nike: 11 5. Key Value Drivers: 11 4. Key Value Drivers: 11 5. Key Value Drivers: 11 4. Klg...
|16
|2698
|191
Management Economics: Nike's Market Structure and Optimal Positionlg...
|13
|3499
|34
Nike: Supply Chain Management Challenges and Solutionslg...
|22
|3712
|143