Sustainability and CSR Strategies of Three Organizations Report

This report provides an in-depth analysis of the corporate social responsibility (CSR) and sustainability strategies of three organizations: Unilever, Kering Group, and London Luton Airport. It begins with an introduction to CSR, emphasizing its importance in addressing societal problems and promoting sustainable practices. The main body examines the sustainability approaches of each organization, highlighting London Luton Airport's Responsible Business Strategy, Kering's CARE, COLLABORATE, and CREATE pillars, and Unilever's focus on transforming food systems and promoting health and well-being. The report also discusses different CSR approaches, including ethical responsibility. The report concludes by summarizing the key findings and emphasizing the significance of these strategies in achieving organizational goals and fulfilling moral duties. The report underscores the importance of sustainable practices in today's business environment and provides a comparative analysis of the approaches taken by these diverse organizations.

Individual Report and
Reflection

Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY ..................................................................................................................................1
Sustainability approach towards the strategies and management by the organisations...............1
Different approaches of CSR ......................................................................................................5
CONCLUSION .............................................................................................................................10
REFERENCES..............................................................................................................................11

INTRODUCTION
Corporate social responsibility is the idea under which the management of the
organisation plays positive role for the society and the community. It is one of the important and
valuable aspect of the business which enables the organisation to solve number of social
problems of the society. Under this concept the management of the organisation spend the
considerable percentage of their profits in different social activities. This concept of the
management also deals with the usage of those activities used by the businesses which are
sustainable in nature and are not having any negative impacts on the society. There are number
of problems are present in the society which is pending due to the lack of funds and financial
crises. If the business organisation makes the social work their primary responsibilities then it
becomes possible to solve these types of problems. Corporate social responsibility is one of the
moral duty of the companies because there are number of resources are provided by the society
to business organisations so it becomes the duty of the management to focus on social problems
in return. The third organisation which is chosen here is Unilever plc. This report reflects the
approaches of these companies towards sustainability. It also provides provides description
related to CSR approaches of both the companies and the tools for the measurement.
MAIN BODY
Sustainability approach towards the strategies and management by the organisations
Sustainability is one of the most important and valuable approach of the management
under which the management of the organisation fulfils the current needs of the business without
compromising the future generations. It is related to those concept under which the resources are
used in such a way they can be remain for the future generations and no scarcity shall be faced
by the future generations. The concept of the sustainability is depend upon the management and
strategies of the organisation (Adnan, Hay and van Staden, 2018). If the strategies of the
organisation promotes the concept of sustainability then all the functions of the management can
be placed in effective manner. There are number of companies are present in the market which
does not follow the concept of sustainability so the society has to bear number of problems. The
brief discussion related to the sustainable approach of all the organisation are given below:
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Strategies of London Luton airport
The management of London Luton airport is one of the competitive and valuable
management of the world which always focuses on the concept of sustainability at the time of
making strategies for the organisation. The management of the company develops effective plan
in relation to the strategic development such as Responsible business strategy(RBS). All the
strategies and targets are set by the company under this plan of the business and collaborates
with the number of stakeholders to make the airport more sustainable and effective. The
management of the company develop six basis or the approach and all the strategies are
developed by the management on the basis of these approaches. The brief discussion related to
these approaches are given below:
Ensure environment responsibilities and efficiency :- It is one of the important and valuable
approach of the business under the management of the London Luton airport analyses the
project in effective manner and ensure their impacts on environment. The project can only be
pass only if there is no negative impact on the environment (Cheng and Ding, 2021). The
management of the company makes effective analyses of all the key areas of the projects and the
strategies so that it becomes possible for them to find the deviations.
Community engagement: a healthy today and the skilled tomorrow :- This basis of the plan
is related to use of those strategies and plans for the organisation which promotes the
development and promotion of skills of the employees. The business of airport is one of the
critical business which required skills employees so the management of London Luton airport
focuses on the training and development of employees in the organisation. The management of
the organisation develop those skills in their employees which benefits them in long term and
becomes favourable to meet the demand of the future.
A safe and secure airport :- Airport is one of those place under which the safety and security
would be the primary concern of the management. The life of large number of people are at the
edge of being destroyed so it becomes essential for management to ensure great security and
safety. The management of London Luton airport always focuses on development of new and
advance technology which promotes the safety and security of the people. All the strategies of
the company are developed in such a way to promote the number of issues which enables the
organisation to operate their business in effective manner.
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Grow with our people :- It is one of those idea of the management of London Luton airport
under which they also invites the external parties to grab the skills and the knowledge of
business along with the on roll employees of the organisation. The management of the company
organises number of workshops under which number of external parties are involves. The
management of the company provide effective and valuable training to these peoples which
satisfy the sustainable approach of the company (Dmytriyev, Freemanand Hörisch, 2021). The
management of London Luton airport also focuses on organising number of training
programmes in the market.
Deliver great customer experience :- The experience of the customers is one of the most
important priority of the company under which all the strategies of the management are
developed by the company as per the needs and desire of the customers. There are large number
of strategies are developed by the management of London Luton airport but the needs of the
customers are the priorities of the management which helps to increase the loyalty of the
customers. The services provided by the company to their customers in airport promotes the
luxury and satisfy the needs of the customers.
Sustainable supply chain :- It refers to those approach of the company under which the
management of the organisation follow the ethical and sustainable practises under their supply
chain management. The needs and desire of all the stakeholders of the organisation are on tge
priority of the company which helps to established effective returns for the company. It is
important for the management of the organisation to deal with those practises which promotes
the human rights in the supply chain.
Kering Groups sustainable approach towards the strategy and business
Kering is a French based multinational organisation which deals in number of luxury
brand of the world. There are number of brand are present which is owned and managed by the
organisation Bottega Veneta, Gucci, Alexander Mcqueen and many more. The management of
the company is one of the valuable and competitive management which makes the sustainability
as their approach to the management. It helps the organisation to promote the loyalty of the
brand and also helps to grab the attention of the customers (Fourati and Dammak, 2021). The
management of company has developed effective roadmap for the company which is based on
sustainability and the brief discussion related to the same are given below:
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CARE :- It refers to those pillar of the company;s sustainable approach under which the
management of the organisation plan to reduce their environmental footprints by 40% which
becomes the milestones in business world. The management of company plans to use those
practises in their business which promotes natural environment due to the use of their innovative
tools and approaches of the management.
COLLABORATE :- It is related to those pillar of company's roadmap under which the
management of the company collaborates to number of stakeholders for the performance of
ethical practises for the practises for the protection of environment. The management of the
company try to becomes the desire company for the talented employees due to their ethical
human resource practises (Hou, 2019).
CREATE :- This tool of the roadmap reflects the innovative approach of the company
under which the management of the organisation focuses on the number of issues which enables
the organisation to develop innovative tools which helps to promote the ethical approach of the
business. The management of the company makes their priority to focus on research and
development department.
Unilever plc sustainable approach towards the strategy and business
Unilever is a British multinational organisation of the world which deals in retail industry
of the market. The management of the company provided different types of product range such
as food products, health care products and many more. The approach of the company towards the
sustainability and the environment always positive. The management of company is one of the
important and valuable stakeholder for environment protection programmes performed in the
world. The management of company has used positive approach towards sustainability which is
reflected by the strategies of company (Matten and Moon, 2020).
Ambition to transform food system :- It is one of the most biggest negative impact of
the unstable food approach of the companies on the health of the peoples. The management of
Unilever makes their ambition to only provide healthy products to the employees which helps the
company to operate their business in effective manner. The management of the company settles
collaborations with the number of NGO's and government to solve the problems of wastage of
food. They are providing micronutrients through fortification of our products, and increasing our
ambition in reducing salt, sugar and calories
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Holistic view of health and well-being :- The management of Unilever is one of those
management of the world which are having positive approach towards the health and well being
of the people. The management of the company has develop long run programme under which
the health and the education of the children becomes primary function for the organisation. The
management of company fix the considerable amount towards the social cause on sale of their
products in the market. They have helped people build self-esteem and helped women get on the
career ladder with skills and training (Nave and Ferreira, 2019).
The strategies used by all the organisation above are different from one another but the common
part of all the strategies and the approaches are having common goals which is the promotion of
the sustainability in the organisation. It is important to analyse all the strategies which is
described above because it helps to develop valid justification in the organisation which helps to
ensure fulfilment of moral duty of the organisation. It is important for the management of the
organisation to deal with the competition in the market which helps to maintain effective
relations in the market. The strategy used by London Luton airport is based on the safety of the
employees while strategies used by Kering Groups is based on the development of sustainable
business approach.
Different approaches of CSR
The CSR approach used by the management of London Luton Airport is based on ethical
responsibility under which the management of the organisation try to use those management
practises which are ethical and favourable for the organisation. The CSR approach of the
company contains number of key points and the brief discussion related to the same are given
below:
 One of the valuable key point for of the CSR approach of the company is their
responsible business strategies under which only those business strategies are used by the
management which promotes ethics and sustainability.
 The take off and landing of aircraft generates huge noise which is not favourable for the
health of civilians so management of London Luton Airport develops effective research
and development team which try to develop this niose.
 The topic of aviation is one of the attractive topic which attracts the schools children so
the management of company develops number of learning tools which can be used by the
teachers for the students.
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 The management of London Luton Airport has places number of electric car chargers
with the collaboration of Tesla. These chargers are provided to the customers free of cost
so that the concept of electric vehicles can be promoted.
The overall CSR strategy of Kering group is based on the protection of natural resources from
the negative practises of the business. The strategies used by the company for the promotion of
social responsibilities is to focus on effective allocation of resources which promotes sustainable
development. The CSR approach of the company are depend upon the number of aspects such as
avoid, reduce, restore and transforms (Nofsinger, Sulaeman and Varma, 2019).
 The management of company always try to avoid the unusual usage of natural resources
which leads to the wastage.
 They always try to reduce the usage of these by substituting them with new and advance
materials so that the dependency on these resources can be minimise.
Unilever is one of the most environment friendly organisation of the world and the
management of the company follow environmental and philanthropic approach. It is one of those
approach of organisation under which the organisation try to make the world a better place to
live. The environmental approach of the company are reflected from the contribution of company
towards the number of environmental plan. Unilever’s Safety, Health and Environment Action
Committee (SHEACO) mandates international requirements in safety, fitness and the
environment. It objectives for non-stop development in overall performance 12 months . The
Committee attracts on expertise from all components of Unilever,
thereby reaching a stability between our innovation process, deliver chain and geography,
and suitable company functions, as an example occupational fitness, coverage and our Safety and
Environmental Assurance Centre
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Reflection
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It is the magnificence of talent improvement below which variety of college students attends the
lecture of the trainer at the side of me. There are special sorts of elements are mentioned with
inside the magnificence and the critical concept of the magnificence are seize with the aid of
using the idea of private and expert improvement. There are special sorts
of competencies are mentioned with the aid of using the trainer along
with conversation competencies: verbal and written Research competencies, Teamwork and
networking, Time and self-management communication skills and many more. The trainer of
mine pronounces the coaching of specialized venture below which numerous college
students are selected to behaviour specialise studies of those competencies and try
and expand those competencies of their personality. The trainer of mine has divide
the entire magnificence into variety of small groups and assigned the variety of duties to them.
The closing date of the venture are supplied to them so that each one the tasks may be submitted
on time. I am additionally the a part of the crew and the trainer of mine assigned me because
the chief of the crew. It is one of the new revel in for me which affords powerful know-
how and realistic questioning to me. It is crucial for me to offer variety of idea which enables to
enhance the practicality of this venture The venture that is assigned via way of means of the
trainer is one of the newly venture which I actually have in no way behaviour in my life. There
are exclusive kinds of mind and feeling are arises which pressured me approximately the
prevailing subject matter or the important thing area. At the time once I commenced this venture,
the sensation of fearfulness and tension are increase in my personality. As the wide variety of
poor mind are arises whether or not this venture may be finished via way of means of me or not,
Is am I capable of manipulate the position of management. The universal cause for a lot of these
poor mind and feelings is the novelty of the venture which disable my strength of thinking. As
the time is going matters will become modified and all of the factors of this venture will become
clean for me because the wide variety of assets allows me to finish the improvement of abilities
in clean manner. I actually have analysed wide variety of abilities on the subject of the
management and control which allows me to manipulate the wide variety of group contributors
which allows to behaviour wide variety of capabilities that is beneficial for me. The mission
that's associated with competencies improvement is one of the new and enhance mission which I
actually have analyses in my life. There are more than one components are found in this kind of
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mission in time period of fantastic and negative. There are more than one components are found
in relation to this mission below which give powerful judgmental electricity to me which
facilitates to resolve variety of issues of my life. There are each terrible and top enjoy are gift
that's skilled via way of means of me on this sorts of mission. One of the fantastic component of
this mission is that it facilitates me to broaden variety of competencies and competencies in my
character along with communique competencies, studies competencies, crew running
competencies and plenty of more. One of the maximum vital and fantastic getting to know of me
for the duration of this mission is that the management competencies are evolved in my character
which facilitates me to manipulate variety of peoples. The management competencies that's
evolved also are beneficial for me on the time of having activity in any multinational
organization. There also are a few terrible studies are gift in this module that's that the extent of
hysteria and worry are growth via way of means of the big variety which negatively affects the
intellectual peace and health. It is vital for me to examine those affects as it facilitates to enhance
them in powerful manner. The gift analyses is primarily based totally at the improvement of
abilities which allows to expand quantity of skills in my personality. This undertaking allows me
to locate the quantity of possibilities which allows me to locate the reputable of the job. There
are quantity of issues are arises even as undertaking this module. It allows me to locate the
quantity of deviations which minimized the quantity of threats. The largest hassle that's arises on
this undertaking is the cut-off date of the undertaking. The cut-off date of the undertaking are
very as examine to the sports arises however it's far required to all of the individuals of the crew
to paintings beyond regular time in order that this form of undertaking may be finished on time
and all of the crew individuals may be covered from the overdue submission liability. The
wonderful element that's loved with the aid of using all of the individuals of this crew is that it
allows to enhance the sensation of belonging and integrity. This undertaking allows to enhance
the extent of crew spirit that's one of the maximum essential and precious component which
allows to enhance the private improvement arena. There are one of a kind varieties of learning
are gift which I get all through this module which enables me to discover the deviations
approximately the personality. One of the excellent studying which I actually have analysed even
as undertaking this undertaking is that it enables me to emerge as powerful chief which can be
having a couple of talents of influencing the behavior of different in the direction of the success
of desires and objectives. The every other studying which I seize from this undertaking is the
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