Sustainability and Business Ethics

This presentation discusses sustainability and business ethics in the context of Microsoft, a leading organization in software development, consumer electronics, cloud computing, internet, corporate venture capital, social networking services and video games. It covers the UN Sustainable Development goals considered, the reason for choosing this business/industry (gap analysis), and primary research findings on the importance of corporate sustainability for company’s international growth.

SUSTAINABILITY AND
BUSINESS ETHICS

TABLE OF CONTENT
 Introduction to business/industry
 UN Sustainable Development goals considered
 Reason for choosing this business/industry (gap analysis)
 Primary research findings

INTRODUCTION TO BUSINESS/INDUSTRY
Microsoft is performing business operations in
computer hardware, corporate venture, software
development, social networking services, electronics,
internet and cloud computing services business
category. This is a technology organisation and adopt a
horizontal approach with their products while their
accomplices gave industry-explicit consumerization.

UN SUSTAINABLE DEVELOPMENT GOALS
CONSIDERED

REASON FOR CHOOSING THIS BUSINESS/INDUSTRY (GAP
ANALYSIS)
• The main reason to choose this business is that Microsoft is a leading organization which deals in
software development, consumer electronics, cloud computing, internet, corporate venture capital,
social networking services and video games. All these segments is playing major role in shaping the
future. Furthermore, company with the help of innovative practices in making greater impact upon
every industry as it delas in technology industrial sector.

PRIMARY RESEARCH FINDINGS
Concept of sustainability and business ethics
Importance of corporate sustainability for company’s international growth
a) Yes b) No
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