Sustainable and Ethical Tourism

Sustainable and Ethical
Tourism

Table of Contents
INTRODUCTION...........................................................................................................................3
Brazil as tourist destination..........................................................................................................3
Sustainability in Ethical Tourism.................................................................................................4
Identifying different measures through which impact of tourism can be analysed.....................6
CONCLUSION:..............................................................................................................................8
REFERENCES................................................................................................................................9

INTRODUCTION
Tourism encompasses all the activities people engage in, such as travelling, staying in
locations usually deemed away from their local environment. It is usually performed either for
business, leisure or personal reasons and for less than one continuous year. Tourism provides
many advantages and benefits to the host country and contributes tremendously towards its
economic and cultural development, while improving country's identity and global image. In
this report, we analyse Brazil as a tourist destination, its main features and development in
relation to tourism. We also evaluate the idea of sustainable development and its importance for
future of Brazilian tourism. This report also critically identifies the positive/negative economic,
socio-cultural and environmental impacts of tourism and discusses their effectiveness.
Brazil as tourist destination
Federative Republic of Brazil or simply Brazil is the largest country in South America
and Latin America, occupying close to half of the continent's total landmass. In terms of its size,
it ranks as the fifth largest in the world, sharing its borders with all Southern American countries
except Ecuador and Chile. Population wise, it ranks as 6th highest in the world and accounts for
almost a third of total Latin America's population. Brazil has 7491 Km of pristine coastlines
thanks to its closeness to the Atlantic Ocean. With such a large landmass and coastlines, Brazil
contains a mixture of tropical and subtropical regions within, including savannas, plateaus,
wetlands and mountain ranges, in addition to world's largest river basin and rainforests, the
Amazon river basin and rainforests which house diverse wildlife and ecosystems and protected
habitats within (Sharpley, 2018). Due to its special environmental and ecological diversity,
Brazil has been named a 'megadiverse country' and is constantly a part of international debate
regarding vital environmental concerns such as deforestation, rising carbon footprint and
environmental protection.
With such a diverse set of landscapes, coastlines, wildlife and ecosystems, most of which
are highly regarded by international tourists, Brazil's tourism industry should be growing,
booming and contributing towards the country's economy and development. Instead it has
remained stagnant attracting less than 6 million tourists a year, majority of whom come from
neighbouring countries due to various conflicting economic, political, social and environmental
factors such as Brazil's prevalent political corruption, rising poverty and crime numbers, outdated