TABLE OF CONTENT INTRODUCTION...........................................................................................................................3 Part 1................................................................................................................................................3 Evolution of the sustainable tourism...........................................................................................3 Role, function and mission of leading global organisation.........................................................4 Part 2................................................................................................................................................5 Purpose and principle of tourism development and planning to minimise adverse effects of tourism.........................................................................................................................................5 Evaluation of process of tourism development and planning and associated challenges and problem........................................................................................................................................7 Part 3................................................................................................................................................8 Impact of tourism activity generated by different tourism attraction economic, social and culture and environmental perspective........................................................................................8 The way principle of sustainable tourism is implemented by tourism business for meeting stakeholders expectation..............................................................................................................9 Part 4..............................................................................................................................................11 The way sustainability is being developed and managed in different global destination.........11 Critical analysis about success or failure of sustainability management...................................12 Recommendation.......................................................................................................................13 CONCLUSION..............................................................................................................................13 REFERENCE................................................................................................................................14 2
INTRODUCTION Sustainable and responsible tourism is becoming more and more important in today era of innovation and digitalisation due to increase impact of high tourism on the particular destination. Tour and travel industry have contributed towards generation of high employment and revenue in the economy thus making live of people better and healthy. At the same time it has cause threat for increasing pollution, overutilization of resources and adversely impacted on overall local community of destination.There are various global destinations such as Nepal, Indonesia and United Kingdom that have taken steps in order to protect environment and natural resources so that future generation can have sufficient resources to live life on earth.The report has covered about points such as the way sustainable and responsible tourism development concepthaveinvolvedandrolesofglobalorganisationinpromotionoftourismacross worldwide. It has also discussed about principle and purpose of tourism development and planning to minimise adversely impact of tourism.It also evaluates process of tourism development and planning at the same time describes about various associated challenges with specific destination. The report also discusses about value and importance of stakeholder engagement in minimising adversely impact of tourism so that overall sustainable objectives can be achieved. At last it has explained the way sustainable tourism has evolved in different destination across worldwide. Part 1 Evolution of the sustainable tourism Sustainable tourism: The concept of sustainable tourism no longer simply refers to the tourism activities where both the touristers as well as the agents collectively try to create a positive impact on the different tourism activities that are to be completed. The concept of sustainable further takes into purview the variety of social, economic and environmental impacts and this addresses the multiple interactions that take place between different factors and leads to value addition in the industry are also included (Liu and et. al., 2017). The traditional aspect of the sustainable tourism can be categorised simply as the manner in which the different and uniquely picturesque tourism locations were visited by the tourists that could be at local as well as national and international level in the company. However, earlier only the number of visitors was the factorthatwastakenintoconsiderationwhileevaluatingthetourismsandtheconcepts 3
associated with it and the revenue that was generated due to such tourism businesses. The tourism sector is very elaborate and it leads to the better development and formulation of the society as well as the culture in which the employees are operating. The overall evolution has been in the context where the tourism is no longer simply a industry that can be used for profit generation but it is also an industry where tourism has evolved more into responsible tourism. The responsible tourism can be broadly classified as the manner in which the tourist and the agent collectively focus on every small steps that they are taking towards tourism i.e. while engaging in tourism activities which majorly involves the minimization of any activities that can cause negative impact on the destination i.e. the tourism destinations that has been selected for the purpose of visiting. Collectively the activity of tourisms has evolved significantly where the visitors are not an only consideration (Spector and et.al. 2017). It can be observes that the overall the concept of tourism has developed immensely in this industry and the company in which the work is to be performed. Therefore the service aspect in the tourism hospitality will be addressed in an equivalent manner. Role, function and mission of leading global organisation World tourism organisation and world travel and tourism council plays important role in promotion of sustainability and responsible tourism across worldwide.Main purpose of UNWTOistopromotetourismforeconomicgrowthandsuccessandenvironmental sustainability. Various global codes of ethics are formulated by UNWTO to minimize different negative impact of tourism on local communities and environment. There are 159 member countries in UNWTO that ensure sustainability of destination so that resources can be effectively utilised (Baum and et.al., 2016).It is international organization that promotes tourism through implementing Global code of ethics for tourism in order to minimise negative impact to environment and local communities. Thus, it main aim of UNWTO is to reduce poverty and economic crises and sustainable development of tourism throughout worldwide. TIES are another non profit organisation that was founded in 1990 for development of ecotourismthoughprotectionofbiodiversityandsustainablecommunitydevelopment. Therefore its mission is to provide support to communities, organisation for promoting practices of principle of ecotourism. 4
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On the other hand World tour and travel council is a forum founded in 1990 that is made to create awareness among people about sustainability development of tourism. WTTC identify impact of tourism on social and economic condition of particular industry so that various strategies can be formulated to protect environment and local communities of tourist destination. It has played important roles in creating awareness among people about impact of increasing tourism on local communities and resources. AsperWTO-Sustainabletourismreferstosuchtourismactivitiesthatensure preservation or protection of social, culture and economic condition of particular country. Thus it should ensure availabilityof sufficientresources as well as increasing tourist for global economic growth and enhancement of living standard of people. The main objectives or mission of WTO can be segmented into three basis such as social- culture, economic and environment (Kristjánsdóttir and et.al., 2018). Therefore mission of WTO is to protect social -culture tradition and environment of particular destination by both tourist and local communities so that economic growth can be promoted worldwide. It can be critically analysed and evaluated that global organisation such as WTO and WTTC, TIES played crucial roles in growth and promotion of sustainable development of tourism for better lifestyles and wellbeing of individual. Part 2 Purpose and principle of tourism development and planning to minimise adverse effects of tourism Tour and travel industry is growing at fast pace as there arenumber of foreign tourist that like spend their free time or holidays in different destination in order to have fun and enjoyment. Therefore various principles that need to be followed while tourism development and minimise adverse impact of tourism on local communities and natural resources of various destination across worldwide. Purpose of tourism development is to enhance economic growth of different countries through increasing opportunities for employment and infrastructure, optimum utilisation of available resources so that maximum outcome can be gained (Alipour and et.al., 2018). It helped in preservation of resources and satisfactions of local as well as foreigner tourist as they are able to have enjoy and fun while moving to different destination across global. Various principle of sustainable and responsible tourism development that need to be followed by tourist, local people and organisation are as follows: 5
Optimum utilisation of resource: Both tourist and local resident should make optimum utilisation of natural resource so that maximum benefits can be gained from minimum input. Foreign visitor need not have to wastage resource for just having fun and enjoy and local communities should also take crucial steps for effective use of resources such as natural, social cultural and tradition of different destination. Maintenance of biodiversity: Another principle that needs to be followed is maintenance of culture diversity of particular place for long term growth and sustainability of tourism industry. Future generation can also enjoy biodiversity of place and more and more tourist can be encourages or motivated to come such destination for their vacation. Reduction in amount of wastage: Activities of tourism that impact adversely on environmental issue of particular country need to be avoided such as over consumption of various resources (Niavis and et.al., 2019). Tourist need to use resources as per their needs and wants as excessive exploitation may lead to long term negative impact on environment and health and wellbeing of local communities. Support local economies: It is also crucial principle of tourism development as travel and tourism industry need to generate sufficient amount of revenue, employment for local people so that they can live better lifestyles. More and more tourism lead to better growth in GDP of countries and increase in level of income so that they can make purchase of different services for fulfilment of their requirements. Marketing tourism responsibly: Government and local communities or organization need to market sustainable tourism responsibly so that tourist can be aware about various impact of tourism on social, culture and natural resources of destination (Espiner and et.al., 2017). Thus, increase in awareness among people will lead to continuous steps for conservation of natural resource, social –culture for coming generation. Research: Continuous monitoring and evaluation of recent trends in tourism industry helps in collection of information about various methods that can be used for development of sustainable tourism. It can also help in solving various issue or challenges that are faced by destination while taking steps for protection of environment resources of country. 6
Consulting stakeholder and public:Tourism industry need to consult with local communities and stakeholders that are interest for wellbeing of particular destination. It helps in reducing chance of conflict between organisation and local residents regarding tourism as both are provided benefits from growth and development of tourism industry. Therefore it can be planned that various principle of sustainable tourism development can lead to long term growth and success of tourism industry and minimising various negative impact on environment, natural resources of country (Spector and et.al., 2017). It can also be stated that organisation through following CSR activities and reducing amount of wastage able to promote sustainable and responsible tourism across worldwide. Evaluation of process of tourism development and planning and associated challenges and problem Various process that need to be followed in order to develop tourism such as effective market research, better knowledge about various availability of resources for tourist and future generation. Different approaches can be used to evaluate tourism development and planning process such as: Products Approached: It stated about various products and services of specific country that attract large number of tourist to visit such destination. It included facilities, infrastructure of hotels and various tourist places that influenced people to select particular destination.Therefore, one of the challenged that are faced by Nepal,Indonesia and United Kingdom is that limited resources in the environment (Liu and et.al., 2017).Therefore some are specialised in particular products whereas other does not have similar services or hotels. Institutional Approached: There are various tourism organizations such as tour and travel operator that influence number of tourist to visits different destination.Therefore, it contributed towards development of tourism in destination such as Nepal,Indonesia and United Kingdom. Socio logical approached: It can be stated that tourism is a social activity so it helps in interactionbetweenpeoplethatbelongtodifferentcaste,religion.Thereforevarious environments need to be provided to guest so that they can interact with each others (Roxas and et.al., 2020).Innovative and interactive social culture attracts most of the tourist to visit destination such asIndonesia and United Kingdom Therefore it can be stated that social-culture and economic condition, availability of various services and tour and travel organisation contribute towards growth and success of 7
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tourism industry. Different challenges problems that are faced by different destination of global are as follows: Limited resource or hotel but increasing number of tourist in United Kingdom every year that has lead to excess pressure on natural resources.It can also be stated that cost and benefits gain form investment in tourism does not have similar result thus it lead to under infrastructure in order to satisfy needs and wants of customers.Therefore increasing number of tourist across United Kingdom and limited amount of resource, infrastructure is one of the challenged in development of tourist place. Development of tourism in Nepal has lead to impact on local economy such as it has improved communication, transportation facilities and standard of living of people.But it has limited resources and capital for growth and development in sustainable tourism industry within destination. Part 3 Impact of tourism activity generated by different tourism attraction economic, social and culture and environmental perspective There are various tourism activities of destination such as Nepal, Indonesia and United Kingdomthat attracts different stakeholders to visit particular places in order to utilise their time and leisure time.Different countries have various culture, social preference and environmental condition that influence number of tourist to visit destination and have fun, enjoyment. Therefore various factors that attracts individual are as follows: Social: It refers to the behaviour and attitude of individual or group of people that live in particular destination having specified culture and tradition that attracts maximum number of tourist visitor to come and have fun at such places (Garbellim and et.al., 2017). For examples: People of United Kingdom are mostly concerned about protection of their environment and health, wellness of individual thus it had contributed towards attracting more tourist in such destination. Economic: It is another tourism activity that attracts number of foreigner tourist to visit one of themostsustainabletourismdestinationsinglobalworld.Economyreferstolevelof employment,interestrate,disposableincomeofcustomersinparticularcountry.More employment emphasis that they particular destination have good and better infrastructure, 8
standard of live that influenced number of tourist every years to make plans.For example: United Kingdom is one of the high developed economy such as in term of GDP it is 5thlargest economy in the world and having population of 67 million (Andria and et.al., 2019).Therefore it has both high population and revenue with well equipped infrastructure that motivates individual to have tripped at best places or destination. Indonesia is largest economy in south East Asia therefore it is one of the famous economy. Culture: It is defined as culture and tradition of particular destination that in attract of centre for numerous tourist around world. Different country has various cultures so tourist need to respect and recognised values and belief of specific destination. For examples:It is country of multitude of religious such as Christianity, Hinduism, Buddhism and Islam therefore attract large number of tourist to visit Indonesia for having fun and enjoyment. It is 5 biggest islands consist of Bali and having most famous food that is batik, rendand. Environmental:It is last factors that are concerned by every tourist such as environmental condition like weather, climate of particular place.Nepal,Indonesia andUnitedKingdom are well known for top sustainableandresponsibletourismdestinationthatensure effective utilisation of resources so that more and more tourist can be attracted to come and visit such places for better and effective satisfaction of their needs and demand (Cotterell and et.al., 2019). They use renewable resources and ensure safety of environment so that no harm can be caused to life of people and natural resources for sufficient availability of future generation. The way principle of sustainable tourism is implemented by tourism business for meeting stakeholders expectation Sustainable tourism can be defined as maintaining of the cultural and natural things in the environment in order generate employment in the local community in the future. This helps in growing of tourism companies which are prevailing in the local market. Principle of sustainable tourism Being different:Nepal, Indonesia and United Kingdommakes themselves different from other places in order to attract tourist to generate the revenue.These countries achieve the tourist goal by working over the strength and weakness. Being different is the principle used by the countries in order to be successful and make sustainable tourism (Moyle and et. al., 2018). This makes clear difference in order to gain the advantage of the competitive tourist market across the world. 9
Authenticity:Nepal, Indonesia and United Kingdomattract the tourist in the market by their tradition, natural beauty, and management policies.This is marketed by the mouth publicity by the people involved in the process of travelling industry. Actual authenticity attracts the most in the world full of tourism. Lifestyle of the country is also play an important role in achieving goal of tourism destination for sustainable tourism. Community values:This includes promoting of the countries on the basis of the past, present and future values which are prevailing among the community.This helps in inspiring the people in the world though the instants done by the local community which provide positive message to the society in the world. Sustainable tourism is achieved through listening and living the life same as the local community. Understand and target the market:Countries needs to understand the changes which are being done in the travel and tourism. This helps in achieving the goal of the stakeholder for generating revenue. Countries needs to upgrade products and services according to the targeted market in the world. This will help in achieving of sustainable tourism of the targeted audience from the world. Makingitinteresting:Nepal,IndonesiaandUnitedKingdommakesthetravelmore comfortable for the tourist in order to achieve the life long experience.This life long experience is been made special n order to have give positive message between the people of the world. Stakeholder also takes interest in making investment over the good deals provided by the country. Giving importance to natural and cultural values:Countriesmakes an addition over the interest of stakeholders by maintaining the natural and cultural values. These natural and cultural values give a unique effect over the tourist while selecting the destinations in the world (Jaber, and et.al., 2018). These are the important factors which a country can use to achieve sustainable tourism in the world. Beneficial for both host and visitors:Nepal charges fee or some amount from the visitors in order to have entry in the country for the tourist.These charges are been used over the maintenance of the tourist places in the country in order to provide benefit to the visitors in the world. This is also used over the local community in order to attract the people in the world. 10
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Revenue obtains from the visitors leads towards the contribution in the economy of the country in the world. Designing good places:Country develops and designs the good places in order to attract the visitors in the world. These designs and development can be done through management of the resources in the effective and efficient manner (Makoondlall-Chadee and et.al., 2017). These are the perfect outcomes of the management resources which is been done to attracts the investments from the stakeholders in the world. Designs of the places are been done to give some message of the community prevailing in the country. Contribution of stakeholders in developing sustainable tourism and minimising adverse impact for achievement of objectives It can also be illustrated that stakeholders such as foreign tourist, government and local communities, tour and travel industry have taken active part in sustainability of tourism. Large organisations that belong to tour and tourism sector are conducting CSR activities in order to ensure better health and wellbeing of individual. Government have also make crucial steps so in order to preserve natural resource and habitat of different destination so that more tourist are attracted to have holidays at destination.Now a day’s local communities are getting more and more aware about preservation and conservation of resources so they ensure that no tourist visitor make overutilization of natural resources. Part 4 The way sustainability is being developed and managed in different global destination One of the favourite or sustainable and responsible tourism destinations in the world is Nepal. It is famous for its tradition in the world as it has kingdom rule prevailing in the system of the country. Nepal is sustainable and responsible tourist destination because it takes care of free education and health care in the world. This makes in the increase of tourist from across the boundaries of the world. It also focuses on building of infrastructures for the tourist to generate revenue from people coming to visit the country from different places (Force, and et.al., 2018). 11
This revenue generated from the process of tourism helps in contribution of the GDP of Nepal which helps in development of sustainable and responsible tourism destinations in the world. Indonesia is the small island which is situated in the Pacific Ocean.This island attracts the tourist by its greenery which is created by natural and social system.Sustainable and responsible tourismisdevelopedbypromotingandencouragingeco-tourismontheisland.Hotel organizationwhichalreadysituatedon theisland also takescareabout theeco-friendly environment in order to increase the tourist across the world.Indonesia covers area of around 1,904,569 Sq.Km. which is surrounded by the endless water. Indonesia Island includes the wildlife sanctuary and tropical scenery which helps in creating of sustainable and responsible tourism destination in the world. United Kingdom creates its tourism business by taking care of the nature in the country. Country assures the visitors with a safe environment to make them comfortable which give a good message between the tourists in the world. Indonesia develops the sustainable and responsible tourism destination by managing the resources such as energy efficiency, waste management, water conversation, environmental conversation and community support (Andria, and et.al., 2019). Country is also being awarded for preserving the natural environment in the situation. This award helps Indonesia in gaining of advantage in the competitive tourism industry. Critical analysis about success or failure of sustainability management From the above statements, it can be critically analysis thatNepal, Indonesia and United Kingdomhave utilized their resources in best possible way to obtain the goal of tourism. Nepal uses all its revenue which is earned from the tourist on development of sustainable and responsible tourism destinations. Nepal is the destination which also earns revenue from the entry of tourist from outside the border of the country. Indonesia manages its own beauty in order to be in the list of tourism destinations of world (Roxas and et.al., 2020). Indonesia is one the beautiful island in the Pacific Ocean which has successfully developed the sustainable and responsible tourism destination of the world. United Kingdom is the country where management of the resources leads to the success of sustainable and responsible tourism destination. Success depends upon the management of resources which are prevailing in the process. Management of the resources is key factor of its success in tourism destination. 12
Recommendation Nepal, Indonesia and United Kingdomhave the same objective of satisfying tourist in order to gain the position in the tourism destination.These country are been recommended to perform same activities as they are doing currently in the process.Using of resources effectively and efficiently will leads to achievement of the goal of the country. Tourist should be felt safe and secure in the journey of the trip (Niavis and et.al., 2019). This makes tourist comfortable which results in increase of belief level between the people of the world. This belief level encourages many people to visit these countries. Revenue earned from the tourist should be used to maintain the places which are becoming attracting destinations in the world. Tourist should be treated like a god in the country in order to give the positive message to the world for trips. CONCLUSION It can be concluded that sustainability and responsibility of tourism is necessary for long term growth and success of tour and travel industry. There are various stakeholders that are interested in sustainable tourism so that they and future generation can have fun and enjoyment while visiting such places.It can also be concluded from above analysis that tourism is vast growing sectors that can generate employment and revenue within economic thus making live of people better.At last it can be stated that there are various principle of sustainable and responsible tourism that need to be followed by organisation as well as local communities, foreign tourist while having trip at different location across worldwide. 13
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