Sustainable Approaches to Business Strategy and CSR in Global Plant Genetics Ltd, Siemens Ltd, and Tesco Plc

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This report discusses sustainable approaches to business strategy and management in organizations, with examples from Global Plant Genetics Ltd, Siemens Ltd, and Tesco Plc. It also covers different approaches to CSR and how organizations can measure their success level after applying CSR strategies.

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Business Management

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Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Explanation of Sustainable approach to business strategy and management and explain with
examples that how organization use ethical and sustainable way to operate. ............................1
Different Approaches of CSR of 3 organization and there difference and how they will
measure their success level when they apply CSR strategy........................................................4
Different Approaches of CSR in Global Plant Genetics Ltd, Siemens Ltd and Tesco Plc..........5
How organization can measure their success level after applying CSR strategies in their
organization of Global Plant Genetics Ltd, Siemens Ltd and Tesco Plc ....................................6
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................8
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INTRODUCTION
Business Management is very important factor for organization because it help
management to organising and analysing of business operation activities which must be run
smoothly and management have to achieve objectives efficiently and effectively. In business
management there are various types of business management are there which are Financial
Marketing, Marketing management, Sales Management, Human Resources Management,
Strategic management, etc. all management are important in the organization to perform various
operations activity of organization (Allen, 2020). This report is based on Global Plant Genetics
Ltd, Siemens and Tesco Plc organizations this all 3 organizations are taken in consideration and
how they applied sustainable approaches and different approaches of CSR in their organization
to develop and expand their business.
This report highlights sustainable approaches to business strategy and management in
organisation and example on how organization use ethical and sustainable way to operate their
activities. It also includes different approaches of CSR and how organization used CSR strategies
to measure success level of organization.
MAIN BODY
Explanation of Sustainable approach to business strategy and management and explain with
examples that how organization use ethical and sustainable way to operate.
Management of businesses have to maintain their sustainability because it has been
created for implementing application of sustainable operation category in their organization.
Management have to keep examine factor of association that affects agriculture, society,
environment and personal life of customers. These elements are most essential to keep up
sustainable approach in management. Organisation must take care of these factors properly as
provides benefit to management to run their business in market for long-term. Sustainable
management means organization of management utilise their resources with very effective way
so that it will improve organization productivity level and management will able to beat their
competitors in market (Agwu, 2018). Resources are very important for organization for their
production operation, so it is a responsibility of management to monitor all resources and utilise
them in an effective way. If management are not concern about their sustainability then resource
which is used in organization for their production will not use in appropriate way and it create a
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huge negative impact on organization and management will not able to sustain their resource for
long term period. This will affect organization in market as management will not able to run their
business for long-term period because their production level is decreased and management don't
have potential to beat their competitors in market.
In order to understand concept of sustainable management, an example of Global Plant
Genetics Ltd, Siemens Ltd and Tesco Plc organization is taken into consideration. It will be
assessed which strategies has been opted by these organizations to operate in an ethical and
sustainable way. There are some principles of sustainability that management have to follow to
be able to sustain in market for a long-term period and compete with their rivals. These factors
allows organisation to rule market and generate more revenue which helps management to
develop their business and expand their activities. Several principles of sustainable management
are described below:
Enhance live ability: In this principle, management of Global Plant Genetics Ltd,
Siemens Ltd and Tesco Plc have to take care that their nearby society and their employees needs
must be fulfilled and needs which is required to be fulfilled by employee is management provide
local services which are foods, transport, water, air, health insurance and many more which is
essential for employees for their survival (Dibrell and Memili, 2019). This is a basic needs of
person which management have to fulfilled because they help management to run their business
operation smoothly and able to develop and grow their business in market.
Global Plant Genetics Ltd strives to understand needs of its consumers to better provide them
with fruits it offers.
Siemens Ltd fulfils its sustainable responsibility by providing timely delivery of industrial
equipments so their buyers do not suffer loses. They strive to use all resources fully and reduce
wastage.
Tesco takes good care of its customers by providing them with everything under one roof. The
company have taken steps towards adopting more sustainable options to offer consumers.
Create Opportunities for economic prosperity: Organization should promote
education and learning as it creates lot of opportunity for them to grab chances which helps
organization to develop and grow their business in market. This is very important for
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organization that their employees must have higher education qualification so that they will be
able to create more opportunities.
Global Plant Genetics Ltd provides necessary training to its employees regarding maintaining
quality of its products.
Siemens Ltd gives its employees and buyers necessary information about how to effectively
utilise all resources available.
Tesco Plc organization creates campaigns to educate its consumes and employees on how to
utilise scarce resources.
This is very important for organization of Global Plant Genetics Ltd, Siemens Ltd and Tesco Plc
management that they provide proper training and knowledge then only employees will able to
perform various activity of organization effectively. It improves the performance level of the
organization and they will be able to compete with their rivals by grabbing new opportunities
faster than them (Dul, 2019).
Foster Environmental Responsibility: It is responsibility of organization management
that they have to protect natural resources which affect the environment and for this management
have to utilize their natural in effective way so that it will not hamper their organization in their
production and it will improve organization’s performance level because in organization
employees performance level is also improved and they complete their assign task with more
effectively in organization (Engemann, 2018).
Global Plant Genetics Ltd utilises best varieties of berries and asparagus for international
growers and nurseries by responsibly handling environment.
Siemens Ltd management strives to prevent effects of climate change and has committed to
adopt science based emission reduction to reach net zero value chain emissions.
Tesco Plc had made commitment to its customers and communities to better serve environment
and makes its packaging fully recyclable.
Embrace design Excellence: Organisation need to properly examine their sustainable
designing considering its density and mixed use of buildings, connectivity and their protection of
valuable land uses. It very important for organization to run their operation in excellence
designing ways for that they need to plan strategically operations according.
Global Plant Genetics Ltd uses genomic breeding strategies that effectively utilises crop
genomes with aggregation of beneficial alleles.
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Siemens Ltd combines its multi disciplinary design in association with advanced design
equipments and multi physics to achieve competitively performance and optimise devices.
Tesco Plc management has commit to gain excellence in control and system integration.
management have to do proper analysis of organization so that they will able to create good
design for organization which help management to run their organization more effectively and
efficiently in market and these all three organization able generate more profits and management
prepare design according to sustainable resources which they take in use for their production.
Demonstrate visionary leadership and strong governance: In organization it required
to have good leader who can perform various tasks of organization and take important decisions
of their group so that organization able to accomplish their objectives in market. This is very
essential in organization that leaders have to take care all about sustainable management which
help them to develop and expand their business in markets areas. In organization governance
have different role but it is also important for organization for their growth and development this
will help management to accomplish their organization goals (Goncharenko, 2020).
Global Plant Genetics Ltd management provides great governance to its stakeholders to maintain
environment of sustainability throughout dimensions of organisation.
Siemens Ltd managers strives to provides guidelines to its employees so that they can understand
importance of sustainability within organisation.
Tesco Plc maintains high standard of corporate governance by implementing appropriate systems
and structure across organisation.
organization in which they will unable to grow and develop their business in market, so if leaders
and governance both are playing their task with more responsibility then it will indirectly help
organization to grow and expand their business in market.
Different Approaches of CSR of 3 organizations and there difference and how they will measure
their success level when they apply CSR strategy
Corporate Social Responsibility is the very essential party for the organization which
management has to perform this activity with more responsibility because it helps to develop the
nearby society and so that society of people doesn’t have any objection regarding their
organization. CSR help organization to help develop and grow in the market. If any organization
is running their business, then they have responsibility to do social activities for their society
people so that their needs and wants will be fulfilled. In CSR organization of management create
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a employment opportunities to their society so that management will increase employment ratio
and this will help to increase the standard of living people in their society and it will indirectly
impact on society development. Management also to do charities and donate money in charities
because it is part of CSR and management have to do this so that they have to make a good
image in the market. If an organization does CSR on regular basis then it will impact society’s
growth and development then management will increase and be able to maintain its reputation in
the market (Jena, 2018). For any organization reputation and image in the market is the most
important thing that management has to maintain and that's why management do CSR so they
maintain their organization’s name in the market and people have a good image in their mind. In
an organization, management has to check that no natural resources are used in the organization
for their production or not any other negative impact on the environment. The product which
they offer to the customer must be eco-friendly and they don't have to use any raw material for
their products which will harm the environment and people of society also have to face problems
then it will also create problems organization that their organization will not sustain long-term in
market. In CSR there are different approaches that organization has to do and implement their
organization so that they will be able to run their business operating smoothly in the market. In
this, we will do a brief discussion on how an organization will measure its success when they
apply CSR strategies in their organization. Let's take an example of 3 organizations of the UK
which is Global Plant Genetics Ltd, Siemens Ltd, and Tesco Plc. In these 3 all organization
management have to apply their own CSR strategies so that they are able to maintain a good
reputation in the market and this will help the organization to increase their profits in the market.
In CSR different approaches there are different social responsibility that the management of any
organization have to perform but they perform this activity by their own strategy then only it is
possible for management they will make their organization successful in market (Jena, 2020).
Let's discuss all the different approaches in detail and their differences and how they can
measure their success level in the market of their organization.
Different Approaches of CSR in Global Plant Genetics Ltd, Siemens Ltd and Tesco Plc
Environment Responsibility: Now it is become very important for any organization that
they don't use any raw material which is harmful for environment. In organization Management
get this responsibility that in organization for manufacturing products must be used eco-friendly
raw material which don't have negative and harm environment. Management have to reduce
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pollution, green house, emissions etc. in organization and they use renewable products in
organization then only it is possible for management to protect environment
Ethical Responsibility: In this management of an organization have to treat them equally
fairly and ethical with everyone in organization. They have to take care that in organization
everyone performs their activity within ethical boundaries only (Keeling, 2018). Management
keeps examining all processes of operation that employees perform so that if any unethical
activity is found then immediately stop by management.
Philanthropic Responsibility: In this management of an organization set an aim that
they make their world and society more developed through their business activities. In this
management donate money from their profits which they earn from the market. Sometimes
management makes their own charitable trust so that they will be able to make a good reputation
in the market and they get their money back.
Economic Responsibility: In this management have the Responsibility that they have to
improve the economic conditions of their country so that their financial activity will be stable
and the organization generates more profits from this (Lombardi, 2019). For organizations, it is
not only objectives to achieve their target goals but they will also have to achieve that
management successfully able to improve economic conditions, environment and develop their
social and their people’s standard living.
From all these approaches that company management will follow these all and implement in
their organization then they that company will be able to sustain itself in the market for a long-
term period.
How an organization can measure their success level after applying CSR strategies in their
organization of Global Plant Genetics Ltd, Siemens Ltd, and Tesco Plc
The organization can measure its success level in the market by applying three CSR
strategies which are discussed below in brief.
Benchmark against Top Performers: In this management doesn’t calculate the exact success
company in the market but management can examine their present scenario and they can see
which company is doing well when they implement CSR strategies in their organization. From
this, you can measure the success level of each organization (Maunder, 2019).
Use KPIs to measure CSR Performance: In this organization of management set short-term
and long-term goals to generate benchmark for their success and key performance indicators
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(KPIs). In this which organization can measure success level by their organization goals by
which organization management is going achieve their goals first in market then that company
will successful in market (Moşteanu and Roxana, 2020).
Employee Recognised Industry-Standard Measurement: In this management apply some
tools in organization which help management to know which organization is performing good in
the market the tools applied in the organization are:
Community Mark: It is in the UK only to measure National Standards that publicly recognize
excellence in the community (Rendtorff, 2019).
GRI: It is First Global Standard for Sustainability reporting
SASB: It measures the financial impact of sustainability (Sroufe, 2018).
From all these tools management have to apply in their organization to measure their success
level in the market.
CONCLUSION
From this above report, it has been concluded that how sustainable approach strategy help
management to sustain their organization for the long term and make good image and reputation
of their organization and in this management have to apply different sustainable strategy which
helps management to perform the various activity and help them to avoid wastage of resources
and make their product eco-friendly. This report also includes the different approaches of CSR
and how they will help companies to generate more revenue and make their organization sustain
for the long-term in the market by competing with their competitors in the market this report also
includes how CSR strategies will help management to measure success level of organization.
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REFERENCES
Books & journals:
Agwu, M.E., 2018. Analysis of the impact of strategic management on the business performance
of SMEs in Nigeria. Academy of Strategic Management Journal, 17(1), pp.1-20.
Allen, S.J., 2020. On the cutting edge or the chopping block? Fostering a digital mindset and
tech literacy in business management education. Journal of Management
Education, 44(3), pp.362-393.
Brondoni, S.M., 2018. Competitive Business Management and Global Competition. An
Introduction. In Competitive Business Management (pp. 21-42). Routledge.
Dibrell, C. and Memili, E., 2019. A brief history and a look to the future of family business
heterogeneity: An introduction. In The Palgrave handbook of heterogeneity among
family firms (pp. 1-15). Palgrave Macmillan, Cham.
Dul, J., 2019. Conducting necessary condition analysis for business and management students.
Sage.
Engemann, K.J. ed., 2018. The Routledge Companion to Risk, Crisis and Security in Business.
Routledge.
Goncharenko, T., 2020. From business modelling to the leadership and innovation in business:
bibliometric analysis (banking as a case). Business Ethics and Leadership, 4(1), pp.113-
125.
Jena, R.K., 2018. Predicting students’ learning style using learning analytics: a case study of
business management students from India. Behaviour & Information
Technology, 37(10-11), pp.978-992.
Jena, R.K., 2020. Measuring the impact of business management Student's attitude towards
entrepreneurship education on entrepreneurial intention: A case study. Computers in
Human Behavior, 107, p.106275.
Keeling, D., 2018. Management in government. Routledge.
Lombardi, R., 2019. Knowledge transfer and organizational performance and business process:
past, present and future researches. Business Process Management Journal.
Maunder, W.J., 2019. The human impact of climate uncertainty: weather information, economic
planning, and business management. Routledge.
Moşteanu, D. and Roxana, N., 2020. Management of disaster and business continuity in a digital
world. International Journal of Management, 11(4).
Rendtorff, J.D., 2019. Philosophy of management and sustainability: Rethinking business ethics
and social responsibility in sustainable development. Emerald Group Publishing.
Sroufe, R., 2018. Integrated management: How sustainability creates value for any business.
Emerald Group Publishing.
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