Building Sustainable Business Analysis

Building sustainable
business analysis

Table of Content.
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
TASK1. Critically assess the roles and responsibilities of Christoph Gebald and Jan
Wurbacher as sustainable strategic managers. Cover the concepts and tools of strategic
business management which are applicable to problems of the sustainability............................1
TASK2. Discuss the economic and ethical dilemma which strategic leaders face in the process
of balancing long or short-term goals. ........................................................................................4
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
Sustainable organisation is an organisational concept which aim is to adapt the
sustainable criteria and promotion action in order to achieve the sustainable goal. The sustainable
organisation ensure the growth in slow process but the growth are genuine as well as holistic.
The sustainable organisation not only promote corporate social responsibility and environment
but it also includes the other things as well like risk management, energy efficiency, social
development, employee protection and much more. In order to achieve the sustainability in the
organisation the company have to identifying certain factors which could impact the growth or
plan of the organisation. The company should have to integrate the sustainable plan to their
existing role and leaders as it should not include in new structured. This report study examination
is basically based on an entrepreneurial venture which was started by Christoph Gebald and Jan
Wurzbacher. It will assist in analysing the concept of sustainable organisation, their key roles as
well as the responsibilities of a leaders to focus sustainability and the tools. Their concept is used
to counter the problems of the sustainability. This report examination also highlighted the
dilemmas which is faced by the strategic managers in sustainability process.
MAIN BODY
TASK1. Critically assess the roles and responsibilities of Christoph Gebald and Jan Wurbacher
as sustainable strategic managers. Cover the concepts and tools of strategic business
management which are applicable to problems of the sustainability.
The sustainability is the vital components of any business organisation as it enhance
awareness, ideologies within the people of the organisation. The firm attain sustainability by
begin the development with strategic management level. As the sustainability strategic
management level may includes formulation, implementation as well as the analysis of strategic
business which are responsible socially, economically competitive as well as ensuring the
balance of natural cycle. The strategic management is not only a strategic plan for firm but it
includes the total sum of organisation's capabilities, plan or goals, resources as well as the
measures of leading results. The research may conclude that the firm which implement proper
strategic management plan into the practice had enhance their performance in comparison to
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