SWOTtanalysistoftDaikin.

Added on - 22 Mar 2021

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SWOTtanalysistoftDaikintDaikintIndustriestLimitedtantHVACtcompanytthattistheadquarteredtintOsaka,tJapantistatleadingtmanufacturertoftairtconditioningtsolutionstfortresidential,tcommercial,tandtindustrialtpurposes.tAtrefrigerationtexperttDaikinthastantin-builttcapabilitytoftcreatingtantentiretlinetoftproductstrangingtfromtrefrigerantsttotair-conditioners,tDaikintthoughtheadquarteredtintJapantistalsotimmenselytpopulartintregionstliketChina,tSoutheasttAsia,tEuropetastwelltastNorthtAmerica.Sometofttheirtpopulartproductstincludetvariousttypestoftairtconditioners,tairtpurifiers,tandtrelatedtaccessories.tThetcompanytregisteredtantannualtturnovertoft17.6tbilliontUSDtandtthetcompanytistthetmarkettleadertintairtconditionerstintJapan.tThetcompanytalsothastthetpresencetintchemicalstmarkettandtmakestdefencetsystems.
StrengthstintThetSWOTtanalysistoftDaikinStrengthstaretdefinedtastwhatteachtbusinesstdoestbesttintitstgamuttoftoperationstwhichtcantgivetittantupperthandtovertitstcompetitors.tThetfollowingtaretthetstrengthstoftDaikin:Futuristictvision:tDaikinthastatfuturetdriventoutlooktintitstcoretvaluestandtphilosophy.tThetvaluetcreatedtbytthetbusinesstistthroughtanticipatingtthetfuturetneedstoftthetbusiness.tThetcompanytenvisagesttotmaximizetcorporatetvaluetandtalsotemphasizestontthetimportancettotthetenvironment.Strongtfocustontairtconditioningtsystems:tDaikinthastundeterredtfocustontthetHVACtsystemstandtdoestnottthinktbeyondtairtconditioners.,tIttistthistfocustthatthasthelpedtintbecomingtatmarkettleadertintthetdomain.Commitmentttotenvironmenttandtsociety:tDaikintmanufacturestairtconditionerstwhichtarethighlytriskytfortthetenvironmenttprimarilytbecausetoftthetemissionstittcreates.tThetcompanyttriedttotapplyttechnologiestthattaretenvironmentallytfriendlytandtthesetbecometthetbenchmarktintthetindustry.Hightleveltoftethics:tThetcompanytfollowstatstricttcodetoftethicstandtthetguidelinestfortlegaltcompliancetlooktattvarioustaspectstliketthetsafetytoftproducts,tfairtcompetitiontandttrading,tprotectiontoftIPtrights,tthetdisclosuretoftinformationtandtadherencettotlabourtlaws.Certifications:tSometofttheirtcertificationstincludetOHSAS18001tfortQualitytSafetytManagement,tISOt14001,tISOt9001,tAHRItfortQualitytandtASMEtUtStamp.
WeaknessestintThetSWOTtanalysistoftDaikinWeaknessestaretusedttotreferttotareastwheretthetbusinesstortthetbrandtneedstimprovement.tSometoftthetkeytweaknessestoftHitachitare:Changingtdemographicstoftcustomer:tThetcustomerstaretevertchangingtandttheirtdemandtistalsotchangingtcontinuously.tThististcreatingtathugetchallengetfortconsumertdurablestbusiness.Increasedtcosttoftrawtmaterials:tDaikintsourcestitstrawtmaterialstfromtvarioustpartstoftthetworldtandtthististincreasingtthetcoststoftsourcing.tThetcoststoftrawtmaterialstarethighlytfluctuatingtwhichtistcreatingtpricingtchallenges.Hightprices:tIntthetconsumertsegmenttandthouseholdtsegment,tDaikintistatpremiumtplayertandtintcomparison,ttotpopulartbrandstliketIFBtandtVoltastthetcustomertperceivestDaikintastoverpriced.tThistaffectstthetvolumestoftthetbusiness.Poortpromotions:tIntcomparisonttotcompetitorstDaikintistnottatverytwell-knowntname.tThetcompanytsufferstfromtpoortbrandtrecalltandtlowtrecognition.tThisthastaffectedtthetoveralltbrandingtoftthetbusiness.Poortpresencetintothertconsumertdurablestsegments:tDaikinthaststrongtpresencetintairtconditionerstbuttunlikettheirtcompetitorstwhothavetthetstrongtpresencetintothertdomainstliketsmartphones,trefrigeratorstwhichtgivestthemthighertgoodwilltintcomparisonttotDaikin.
OpportunitiestintThetSWOTtanalysistoftDaikinOpportunitiestrefersttotthosetavenuestintthetenvironmenttthattsurroundstthetbusinesstontwhichtittcantcapitalizettotincreasetitstreturns.tSometoftthetopportunitiestinclude:IncreasedtmarkettpotentialtfortHVACtsegment:tThetHVACtsegmenttistexpectedttotgrowtattatratetoft22t%ttotCAGRttotgetttotantannualtpotentialtoftUSDt174tbilliontbytthetyeart2022.tCoolingtequipmenttwilltowntthetmajortsharetintthetHVACtmarket.GrowthtintAPACtmarkets:tThetHVACtsegmenttistpredictedttotgrowtthetsharpesttintthetAPACtmarkets.tThetsteepesttgrowthtwilltbetintcountriestliketChinatandtJapan.tThistmakestittimperativetthattDaikintshouldtlooktattAPACtseriously.IOT:tIntthetconsumertdurablestmarket,tthetnexttbigtthingtistgoingttotbetInternettoftThings.tIntIOTttheretwilltbetatsurgetintdemandtfortself-controlledtgadgetstthattaretsmart.
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