T-shirt Challenge: Logo, Target Market, and Profit Analysis

T-shirt Challenge
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Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
The Deliverables..............................................................................................................................3
1. Logo to be used on a range of T shirts and Sweatshirts.....................................................3
2. Potential Target Market of the products.............................................................................3
3. Excel print out of the profit and loss statement..................................................................3
Questions for T-shirt exhibition.......................................................................................................4
Who is your target market and why?......................................................................................4
Why this design?....................................................................................................................4
What is the pricing strategy of products?...............................................................................5
How were tasks allocated and how well did the team perform? How did you communicate?5
What did the team make of the competition?.........................................................................5
What you do anything differently?.........................................................................................5
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................6
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INTRODUCTION
Challenge can be defined as a thing that puts someone to test or in a competitive situation
to decide who is superior (Ahmad and et. al., 2019). This report is based on a t-shirt challenge
and explains the launch of products having a particular logo, the reason behind choosing the
logo, target market, the process of allocating tasks etc.
MAIN BODY
The Deliverables
1. Logo to be used on a range of T shirts and Sweatshirts
2. Potential Target Market of the products
Since the t-shirts and sweatshirts will be manufactured with the primary aim of
generating awareness regarding environment, the target market for the same will be young
people in the age groups ranging from 18-25 years of age and the products will be manufactured
using organic and environment friendly materials (Kvidal-Røvik, 2018).
3. Excel print out of the profit and loss statement
Particulars Amount
(value in
terms of
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