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Business Environment Assignment – ASDA

This is a submission front sheet for an assignment in the BTEC Higher National Diploma in Business (Marketing) course at Mr. College.

12 Pages3001 Words93 Views
   

Added on  2020-09-08

Business Environment Assignment – ASDA

This is a submission front sheet for an assignment in the BTEC Higher National Diploma in Business (Marketing) course at Mr. College.

   Added on 2020-09-08

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Business Environment Assignment – ASDA_1
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1P1, P2 & M1................................................................................................................................1TASK 2............................................................................................................................................1P3, M2 & D1 ..............................................................................................................................1TASK 3............................................................................................................................................1P4. Positive and negative impacts macro environment has upon business operations...............1P5. Internal and external analysis of ASDA with identifying strengths and weaknesses...........3P6 & M4. Interrelation of strengths and weaknesses with macro factors...................................5CONCLUSION................................................................................................................................6REFERENCES................................................................................................................................7.........................................................................................................................................................8
Business Environment Assignment – ASDA_2
Business Environment Assignment – ASDA_3
INTRODUCTIONBusiness environment is a combination of external as well as internal factors also termedas micro and macro factors that put their direct impact on the organisational activities. It isnecessary for the manager of firm is to identify these two factors and also reduce their impacts.ASDA is a retail supermarket based in UK that is chosen for the present study. It is a retailindustry and it also provides some other goods involves financial services and also company ofmobile phone by using the EE network. In this present report mentions about the relationshipamong various organisational functions and they are related to the organisational structure andobjectives. In this report, negative and positive effects of the macro environment on businessoperations will be given. It is necessary for the company is to remove the negative impacts ofPESTLE or macro factors to develop the effective business operations. Also, interrelation ofstrengths and weaknesses with the external macro factors will also be highlighted. TASK 1P1, P2 & M1Covered in PPTTASK 2P3, M2 & D1 Covered in PPTTASK 3P4. Positive and negative impacts macro environment has upon business operationsThe performance level of ASDA business firm is good. The employees of this companydo their work in an effective and proper manner (Aterido, Hallward-Driemeier and Pagés, 2011).But it is important for this organisation to examine and also measure the effectiveness andefficiency of business related activities and its operations. To perform business operations andtasks in an effective manner, a duty of manager of ASDA is to know about an internal as well asan external factors because these factors impacts more on the business related activities. Fromthis, the impact will be less and company will do its activities in a proper and systematic manner.External environment includes political, social, economic, environmental and also technologicalfactors. All these factors can put negative as well as positive impact on the business environment1
Business Environment Assignment – ASDA_4

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