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Tale of Two Countries - India & China

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Added on  2021-02-20

Tale of Two Countries - India & China

   Added on 2021-02-20

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Tale of Two Countries
Tale of Two Countries - India & China_1
Table of ContentsINTRODUCTION...........................................................................................................................1MAIN BODY...................................................................................................................................1CONCLUSION................................................................................................................................2REFERENCES................................................................................................................................3.........................................................................................................................................................3
Tale of Two Countries - India & China_2
INTRODUCTIONTo internationalise the business, western countries mostly attract towards two main AsianNations that are – India and China, via offshore or export production and services (Atadja, 2016).The reason behind this is fastest growing economic reforms of both countries. Hereby, India isfamous for its IT related services while China is for low-cost manufacturing capabilities. Butbefore establishment of business, it is essential for Western companies to develop effectivecross-cultural literacy, for understanding the business behaviour of both countries (Remer, 2017).The present essay is going to discuss about cultural values that considered as prime factors formotivating Western Companies to craft a deal with Chinese businesses, in a negotiation. In suchconditions, considering the ethical principals, a critical evaluation is done to analyse if givinggifts or gift monies to potential business partners or buyers is same as bribery. MAIN BODYIn Asian Market, India and China are considered as one of the fastest growing countries,that have undergone with major economics reforms (Handa, 2016). GDP growth of India in 2006was recorded as 9.2%, while China was on 10.7% in 2005. To set up business in these markets,assist Western organisations to have a look on business behaviour of both countries. In India, itwill take about 89 days for international companies to start business, while in China, 41 days areenough for the same (Jordan, 2016). Government interventions of both countries are different,with dissimilarity in religious belief as well. In India, majority of population belongs from HinduCommunist, so, it is hard to miss this practice for cross-countries while setting up business overhere. On the other hand, Chinese practice Confucianism in conjunction with Buddhism or localbeliefs. So, these aspects reflect difference in cultural values, that guide or motivategroup/individual behaviours of business. Chinese companies are mostly offer 'gifts or giftsmoney' for negotiation with potential business partners or existing buyers (Lord and Levi, 2017).In this regard, considering this cultural value, Western organisations adopting the same value asprime factor for motivating Chinese companies to operate business in partnership. This factoralso helps in influencing potential local buyers also that helps in earning high profitability. Corporate gifts are usually termed as powerful source, for promoting new businessventures and developing the existing partnership (Graycar and Jancsics, 2017). In this regard, tocapture new market, mostly international countries seek to offer gifts or gifts monies to local1
Tale of Two Countries - India & China_3

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