Talk of the Chops: A Business Plan for a New Concept Café

BM564 ENTERPRISE AND
ENTREPRENEURSHIP

Table of Contents
EXECUTIVE SUMMARY ............................................................................................................2
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
Purposed future business..............................................................................................................3
Customers....................................................................................................................................3
Competitors..................................................................................................................................4
Skills Analysis.............................................................................................................................4
2 year profit and loss account and cash flow with a break even..................................................4
Sources of funding.......................................................................................................................7
Plans of obtaining resources and a breakdown of start-up costs.................................................7
Type of organization and different management information systems to control the business...7
Vision of the business Idea..........................................................................................................8
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9
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EXECUTIVE SUMMARY
The main purpose of this report is to discuss to business plan of the new idea with regard
to different areas such as competitors, customers, projected profit and loss and cash flows and
other services. This report will explain the different features of this idea and present its
feasibility.
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INTRODUCTION
Entrepreneurship is the process of starting and running a self-established business with
the help of creative and innovative ideas developed by the entrepreneur. The major decisions and
functions of this type of business is managed by the owner itself which helps in maintaining
uniformity in the work that is presented by the organization. The current business plan will be
based on Talk of the Chops, which is a new concept café which offers unique experience to the
customers with a variety of dishes and beverages to enjoy.
MAIN BODY
Purposed future business
Talk of the Chops is the new business idea which is an attractive restraint offering an
overall experience to the customers in order to increase their satisfaction. The business is
dedicated towards introducing uniquer and innovative dishes for the customers and improve their
contribution in its overall success. Designed in an attractive way for providing an enhanced
experience of meals to the customers. There are several services which are accompanied by the
business such as live music, movies, cricket matches etc. which may help in preparing an
effective image of the brand among the customers. The organization has applied for the
intellectual property rights of the interior design of the business which is developed with the help
of professional designers and architects.
Customers
It is a B2C business which offers direct services to the customers by promoting the brand
through various social media platforms. These marketing practices of the business will be useful
in order to attract the customers towards the brand. The USP of the business is its delightful
experience and unique taste which may be helpful in gaining competitive advantage in the
business. The end users of the product are the customers from different who like to have a better
experience of having a meal in an attractive restaurant (Minto-Coy, Lashley and Storey, 2018).
The customers who actively search for new places in the city are the potential clients of the
business. The company will focus upon the customer satisfaction and try to make effective
changes in their approach on the basis of the feedback received from the customers. These
customers will be provided by promotional messages and advertisements in order to improve
their knowledge about the business.
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