Analysis of Tesla Motors and Electric Vehicles

Running head: TESLA 1
TESLA

TESLA 2
Table of Contents
Introduction.................................................................................................................................................3
Size and Type of business...........................................................................................................................3
Competitors.................................................................................................................................................3
Current Status..............................................................................................................................................4
Comparison.................................................................................................................................................5
Qualitative...............................................................................................................................................5
Quantitative.............................................................................................................................................7
Solution to improve the performance..........................................................................................................8
References...................................................................................................................................................9

TESLA 3
Introduction
Tesla is one of the renowned flagships in manufacturing of the electric cars and through its solar
city subsidiary. An American automotive and energy company is basically based in Palo, Alto
California. Founded in the year 2003, by Martin Eberhard and Marc Tarpenning, it became
famous under the name of Tesla Motors and it changed its name to February 2017. After the
period of ten years from the earlier age Tesla was ranked as world’s best-selling plug in
passenger. This report introduces the analysis of the Tesla Motors and the electric vehicles they
design. The company has also partnered with Toyota for creation of the Toyota RAV4
(RedDrop, 2017).
Size and Type of business
In terms of the size and the nature of the business the company’s production output for the year
2018 were $245162 vehicles and the revenue earned against the production were US$21.461
billion for the year 2018. The team of the company is a formation of 45000 employees for the
year 2018. The company is engaged in the business of the manufacturing the electric cars where
there are different models such as Model S, Model x, Model 3, Tesla Semi, Battery products. Not
only has this they have their Supercharger stationed as well (Janzen, Kancherla, Paneerselvam,
Reddy and Daim, 2018).
Competitors
Although Tesla Motors are not handling the major portion of the automobile manufacturing
industry as it account for only 4.5% of market share of the total market of the electric cars, yet
they are one of the companies who have become as one of the most competitive company in the
industry. The major competitors of the Tesla are General Motors’ hybrid electric Chevy Volt,
BMW’s i-series, Daimler AG’s Mercedes-Benz B-Class Electric Drive and Toyota Motor
Corporation’s hybrid electric Toyota Prius (Mc Carthy, 2018).