Contemporary Issues in Business Management: A Case Study of Tesla
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This report discusses contemporary issues in business management with a focus on Tesla. It identifies five contemporary business issues and critically analyzes two key issues, CSR practices and sustainability practices, and their impacts on Tesla.
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Business issues in business management (Tesla )
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Table of Contents INTRODUCTION...........................................................................................................................1 MAIN BODY...................................................................................................................................1 1. Brief introduction about the organisation, identify five contemporary business issues and very briefly discuss them........................................................................................................1 2. Out of these 5 focus on 2 main issues to critically analyse them.......................................3 3. Critically evaluate the impacts of the same two issues on Tesla. Here please relate strictly to Tesla.......................................................................................................................................5 CONCLUSION................................................................................................................................7 REFERENCES................................................................................................................................8
INTRODUCTION Contemporary issues are considered as the problems which are recently impacting the individuals or areas as well as which is unsolved. Moreover, these are the challenges that incorporatemanagementofhumanresource,manufacturingandpractices,marketingand finances problems atmosphere the success of firm as well as business as whole. At similar period, businesses are tackling various difficulties related to ethical and legal problems that confront business practices(Abor, Adjasi and Lensink, 2020). For accomplishing this report, TESLA is undertaken, which is known to be one of the leading vehicle manufacturers. Moreover, it is an American e- vehicle as well as clean energy firm that is based in Palo Alto, California, US. In addition to this, respective entity also manufactures as well as develops electric cars, battery energy storage from home to grid scale, solar roof tiles, solar panels and associated goods or services. The topics which are going to be discussed in this report are overview of organisation and identification of five contemporary business issues. Critical analysis of two key issues and their impacts upon TESLA is also discussed in this report. MAIN BODY 1. Brief introduction about the organisation, identify five contemporary business issues and very briefly discuss them. TESLA is known to be one of the leading vehicle manufacturers. Moreover, it is an American e- vehicle as well as clean energy firm that is based in Palo Alto, California, US. In addition to this, respective entity also manufactures as well as develops electric cars, battery energy storage from home to grid scale, solar roof tiles, solar panels and associated goods or services. Additionally, this is developed in year 2003 by American entrepreneursnamed as Martin Eberhard and Marc Tarpenning as well as was named after Serbian American inventor called Nikola Tesla. Along with this, Tesla motors were formulated to form electric sports cars. Currently, TESLA develops not only whole e-vehicles but also infinitely scalable clean energy formation and products storage. It also has faith that the faster world stops depending upon fossils fuels as well as moves towards zero emission future. Apart from this, TESLA have around 70, 757 staffs (About Tesla, 2021). 1
(Tesla Revenue Breakdown And Estimated Sales Growth, 2021) On yearly basis, TESLA’s automotive revenue develops bulk of their overall sales at $ 27 billion in year 2020. Also, they would still be the largest contributor of revenue to firm at $ 38,54 and 76 billion for fiscal years 2021, 2022 and 2023 accordingly. Whereas both Tesla’s services as well as energy revenue are ranked as second at $ 2.3 billion as well as 2.0 billion within fiscal year , 2020 (Tesla Revenue Breakdown And Estimated Sales Growth, 2021). Furthermore, TESLA has to face various issues for performing the business in effective and efficient way. So, some of the contemporary business issues are identified which are described below: Artificial intelligence: This is undertaken as the competency of robot or computer controlled through computer for performing the tasks which are generally done through humans as they needs human intelligence as well as discernment. CSR practices: Corporate social responsibility is undertaken as the management aspects where by firms integrate environmental as well as social concerns within its business practices and interactions with its stakeholders(Chang and Vo, 2020). Sustainability practices: Sustainability concentrates upon meeting the requirements of current without cooperating the capability of upcoming generations for meeting its 2
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desires. Moreover, Sustainable practices are considered as the procedures services that employ for maintain the qualities which are valued within physical atmosphere. Fast innovation: Innovation is undertaken as the idea which has been transformed within practical reality. For any venture, it is a goods, procedures or business aspects or combinations which have been activated within market areas as well as develops new profitability and growth of entity. Additionally, fast innovation surprises rivals and so this aid in obtaining competitive benefits through enhancing whole speed to market that in turn might enhance profit. Corporate governance: It is considered as the system through that entities are guided as well as controlled. Mainly, the board of directors are accountable for governance of its firms. 2. Out of these 5 focus on 2 main issues to critically analyse them. CSR practices as well as sustainability practices have essential impacts upon business. As corporate social responsibility is undertaken as the management aspects where by firms integrate environmental as well as social concerns within its business practices and interactions with its stakeholders(Flash and et. al., 2020). While, Sustainability concentrates upon meeting the requirements of current without cooperating the capability of upcoming generations for meeting its desires. Moreover, Sustainable practices are considered as the procedures services that employ for maintain the qualities which are valued within physical atmosphere. In respect of TESLA’sCSR,theyincorporateminimisingthedependenceofpetroleumcarsthrough facilitating green energy source to power car engines. Additionally, the e-cars manufacturer essentially decreases carbon emission within environment, thereby hostility change in climate, global warming as well as acidic rainfall(Трацевская, 2021). In addition to this, TESLA always seeks towards sustainable energy to power their facilities. It attains this through utilising solar energy systems as well as battery storages. Some CSR and sustainability practices of TESLA are discussed below: Employee health and safety at Tesla Tesla’s production staffs are needed to participates into multi day training sessions before ever setting foot upon factory floor. It also facilitates zero cost heath cares as well as advantages to whole time staff positions. 3
The staff involvements into minimisation of health risk evaluated through workers recommendations, effective observation, identify it fix session as well as ongoing development ideas have enhanced from 3000 involvements in year 2017 to almost 23,000 Into year 2019 (Impact of TESLA’s CSR REPORT, 2021). Tesla and gender equality and minorities It was recognised as effective employer for Diversity within year 2019 through Forbes. The manufacturer of electric bar attempts to assure a fair representation of traditions underrepresented societies within their personnel. As this is shown into below figure: Also, the representation of gender is a problem at TESLA. Also, only around 21% of US staff are female as well as into positions of leadership females highlights as low as 17% (Impact of TESLA’s CSR REPORT, 2021). This has been shown below: Carbon Emissions by Tesla This has been anticipated that an internal combustion engine vehicle that is vehicles which operates upon petrol generates around 69 tons CO2 emissions during its lifetime. Moreover, The electric cars of TESLA, while one other side it manufactures only a smaller portion of these which are illustrated below with assistance of figure: 4
Water consumption by Tesla The annual water utilises per vehicle of Tesla which minimised from 5.2 cubic meters into year 2018 to 2.9 cubic meters within year 2019. Moreover, it accounts for around 45% minimisation in single year. Waste reduction as well as Recycling by Tesla Within year 2019, Tesla recycled around 1,000, 320 and 110 tons of Nickel, copper and Cobalt. Tesla other initiatives of CSR as well as Charitable donations Tesla provides around above 16, 000 persons by their disaster relief project in year 2018- 2019. The e- automaker serviced about 40 individual’s sites thereafter disasters into year 2018- 2019 (Impact of TESLA’s CSR REPORT, 2021). Therefore, for instance, TESLA sold above 550,000 electric vehicles. It states that Tesla vehicles have driven about 10 billion miles. Moreover, from these miles, it claims that around 282,000 metric tons of CO2 has been produced from their vehicles. In addition to this, it is an amaze figure into perspective. For it, traditional automakers such as Ford have publicly explained millions of CO2 metric tons have been released from its vehicles(Yunus, 2021). 3. Critically evaluate the impacts of the same two issues on Tesla. Here please relate strictly to Tesla. TESLA involves into a board variety of CSR as this has a stakeholder management tactics. Moreover, this undertakes requirements of both energy as well as automotive stakeholders. Other than vehicles manufacturing, Tesla have a plant for producing solar panels and another energy accessories.Inadditiontothis,solarpanelsmanufacturerminimizesoverreliancewithin 5
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unsustainable energy sources like nuclear and coal. Corporate social responsibility is undertaken as the management aspects where by firms integrate environmental as well as social concerns within its business practices and interactions with its stakeholders(Flynn and et. al., 2019). TESLA always seeks towards sustainable energy to power their facilities. It attains this through utilising solar energy systems as well as battery storages. In respect of TESLA’s CSR, they incorporate minimising the dependence of petroleum cars through facilitating green energy source to power car engines. Additionally, the e-cars manufacturer essentially decreases carbon emission within environment, thereby hostility change in climate, global warming as well as acidic rainfall. The pros and cons of CSR practices for TESLA. Pros: Improved firm image: Embracing a CSR policy, paired with effective action and may serve to develop business image of TESLA. In case, the behaviours of firm forms a adverse backlash which drives towards lost profit- over ecological problems such as, CSR become method for repairing damages of image and gain profits. In addition to this, within other cases, adapting effective policy performs as a part of business crucial brand and clients often explains loyalty to brands which may explain involvement to environment concerns (Foroudi and Palazzo, 2021). Cons: Costs:This highlights one of the largest arguments against adapting the corporate social responsibility as a policy. Moreover, sessions to minimise ecological affects often needs expensive modification into equipment or continuous costs without any clarified way for recouping that losses(Grima and et. al., 2019). In addition to this decision for maintain national manufacturing facilities or buying from national manufacturer of TESLA instead of outsourcing or moving manufacturing overseas may leads cost for respective business. TESLA is known to be one of the leading vehicle manufacturers. Moreover, it is an American e- vehicle as well as clean energy firm that is based in Palo Alto, California, US. In addition to this, respective entity also manufactures as well as develops electric cars, battery energy storage from home to grid scale, solar roof tiles, solar panels and associated goods or services. Additionally, this is developed in year 2003 by American entrepreneursnamed as Martin Eberhard and Marc Tarpenning as well as was named after Serbian American inventor 6
called Nikola Tesla. Along with this, Tesla motors were formulated to form electric sports cars. So, Tesla concentrates upon ecological friendly initiatives; this would also undertake cost of products for developing competitive advantages within sector. Moreover, firm may utilise modern production technologies for minimising operative costs(OZYER and DÖVEN, 2019). For it, rather than utilising traditional employment shops within electric cars production, business might utilise mass manufacturing techniques for taking benefits of economies of scale. Within larger scale, system of production, inventories backtracking are reduced as well as operations scheduling is simplified thereby minimising costs. In addition to this, mass production employs particularintentmachineswhichdonotneedstechnicalworkerstoperform.Therefore, respective firm may minimise their wages cost through utilising particular intent machine inline manufacturing. Also, line balancing may also be applied for reducing idle time, obviate waste and minimise work into progress inventories that decreases their cost of products(Srinivasan, 2021). CONCLUSION As per the above report, it has been concluded that, at present time contemporary issues are enhancing into business management. As it is the problems which are recently impacting the individuals or areas as well as which is unsolved. Moreover, these are the challenges that incorporatemanagementofhumanresource,manufacturingandpractices,marketingand finances problems atmosphere the success of firm as well as business as whole. Apart from this, CSR practices as well as sustainability practices have essential impacts upon business. As Corporate social responsibility is undertaken as the management aspects where by firms integrate environmental as well as social concerns within its business practices and interactions with its stakeholders. Also, sustainable practices are considered as the procedures services that employ for maintain the qualities which are valued within physical atmosphere. 7
REFERENCES Books & Journals Abor, J.Y., Adjasi, C.K.D. and Lensink, R. eds., 2020.Contemporary Issues in Development Finance. Routledge. Chang, C.L. and Vo, D.H., 2020. Contemporary Issues in Business and Economics. Flash, A. and et. al., 2020. Contemporary Issues in Business Economics and Finance.risk,60, p.136. Flynn, M. and et. al., 2019. Advances in the Technology of Managing People: Contemporary Issues in Business. Foroudi, P. and Palazzo, M., 2021. Introduction to contemporary issues in sustainable branding: Ethical,social,andenvironmentalperspectives.InSustainableBranding(pp.1-7). Routledge. Grima, S., and et. al., 2019.Contemporary Issues in Behavioral Finance. Emerald Group Publishing. OZYER, K. and DÖVEN, M.S., 2019. Contemporary Issues in Business & Economics (ICCIBE) October 4-6, 2019 Tokat-TURKEY. Srinivasan, R., 2021. Contemporary Issues in Platforms. InPlatform Business Models(pp. 315- 328). Springer, Singapore. Yunus,S.,2021.BuktiKorespondensiJournalofContemporaryIssuesinBusinessand Government. Трацевская,Л.Ф.,2021.InnovationAspectsofOrganizingContemporaryBusiness Management.Право. Экономика. Психология, (1), pp.75-79. Online About Tesla, 2021. [Online]. Available through:< https://www.tesla.com/en_GB/ABOUT> Tesla Revenue Breakdown And Estimated Sales Growth, 2021. [Online]. Available through:< https://stockdividendscreener.com/auto-manufacturers/tesla-quarterly-total-revenue- analysis/> ImpactofTESLA’sCSRREPORT.2021.[Online].Availablethrough <https://www.tesla.com/ns_videos/2019-tesla-impact-report.pdf> 8