In this assignment, we analyze the business model used by a company, specifically focusing on the profit and set of capabilities and resources models employed by Domino's Pizza. The document details how the organization works smart in utilizing available resources, effectively using technologies and branding approaches to achieve success. Additionally, it highlights the importance of value generation, customer specificity, and perspective in ensuring favorable competition. The analysis also explores the business model as a profit formula, including the use of human characters to portray clear pictures and demonstrate changes made by the company in adopting a new model. Overall, this assignment provides a comprehensive understanding of the business model used by Domino's Pizza and its impact on the organization's growth and success.