(Solution) The Contemporary Travel and Tourism Industry
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Added on 2020-12-29
(Solution) The Contemporary Travel and Tourism Industry
Added on 2020-12-29
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The Contemporary Traveland Tourism Industry
Table of ContentsINTRODUCTION...........................................................................................................................3LO1..................................................................................................................................................3P1. Discussing key milestones in development of UNWTO and they shaped in travel andtourism....................................................................................................................................3P2. Identifying different elements of UNWTO and exploring their interrelation to createtourist experience....................................................................................................................3LO2..................................................................................................................................................5P3. Determining different factors affecting tourism behaviour..............................................5P4. Models of motivation and their influence in consumer decision making process...........6LO3..................................................................................................................................................9P5. Identifying recent and emerging patterns and trends in UNWTO...................................9LO4..................................................................................................................................................9P6. Examining factors affecting popularity of a range of global destinations.......................9CONCLUSION..............................................................................................................................11REFERENCES..............................................................................................................................12Online...................................................................................................................................12
INTRODUCTIONThe term tourism comprises activities of persons who roam and travel from one place toanother for a specific time period (Boniface, Cooper and Cooper, 2016). People mainly travel forthe purpose of business or spending their holidays. Thus, in the following report, UNWTO theworld tourism organisation has been taken into consideration. It is an agency of United Nationsi.e. responsible for sustainable and accessible tourism universally. It is one of the leadingorganisation of UK that promotes tourism in terms of economic growth and development of aparticular country.Thus, in the following report key milestones of UNWTO that shaped travel and tourismhas been discussed along with different elements has been discussed. The factors that affect thetourism behaviour and decision making process along with their interrelationship in order tocreate customers experience is illustrated. This report also highlights on factors that affect thedecision of customers with help of motivational theory. Further, report will determine the coretrends and pattern in travel and tourism sector investigating the components which influence thelevel of popularity of distinct global destinations. LO1P1. Discussing key milestones in development of UNWTO and they shaped in travel andtourism.The term tourism is defined as social, cultural and economic phenomenon that changesthe movement of people from one place to another outside the environment they usually remainin (Bu, 2018). the people that moves or navigates from one region to another are known astourists or visitors.Historical development of TourismThere have been opinions about beginning of tourism activities in world.A tourism in ancient period (4000 BC to 1100)The invention and development of trade began about 4000BC and it has been marked asbegning of modern era of travel. Those were the first who strted grasping money and making itin use of business transaction. Origins of tourism
Historically, travelling was basically termed as ability to travel for those who are reservedas the upper class. Thus, young men of Europe were encouraged in order to travel on a grandtour through 17th century. Later some were encouraged the practice of religious pilgrimage. Thus,word tourism was first appeared in 14th century. Tourism became businessThomas cook designed first travel agency company to help Britons in order to improvetheir life by participating into temperance movement. He run the package that was firstcommercial packaged tour that includes railway tickets and guide in printed manner. Early roads- another milestone in this industry was transportation. Earlier they used totravel on foot or by walking. They also used animals like camel, elephant donkey fortravelling that increased the cost of the trip. Thus, by the time of the Roman roads itcomprised the networks of 50,000 miles.Water travel- this means travelling by boat on holidays for the purpose of seeing thingsthat are meant as tourist destination. Earlier sea vessels varied between dug out tree bootto complex Roman galleys. Therefore, mainly upper class often travelled aroundMediterranean basin. Rail travels- rail travels means way of wheeled vehicles running on tracks by means ofconveyance of passengers and goods. It was commonly known as train transport. It wasfirst built in England and carried passengers later years. They were not sure aboutpassengers will travel in rail transport, but they were proved as wrong. Passengerstravelling in train were happy as they has to pay low fares in order to travel that was verymuch low than any other,. Thus, they started using this transport and later it was built inUnited states.Hospitality Customer service, restaurants and hotels are involved in this industry. It is the mostleading industry in the whole world.Infrastructure- this includes taxis or public transport. This also plays vital role in attracting hugevolume of customers. People mainly attract to those brand where infrastructure facility isexcellent because they can pay high price for good facilities.
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