Essay on Organizational Ethics
20 Pages5827 Words208 Views
Added on 2019-12-18
Essay on Organizational Ethics
Added on 2019-12-18
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The “Ethics of Unsubscribing”
ABSTRACTUnsubscribing the mail is the an important task through which companies ensure theirethical conduct and accomplish all related activities so as to cater the requirement of the businessin an effectual manner. The essay under consideration reflects that how effectively firm isproviding the facility related to unsubscribing the spam mail and taking the corrective actionwith regard to privacy and security etc. Furthermore, older citizen get affected from the securityissue, email list and other related aspects. Owing to this, current essay reflects that those issuesand appropriate action which can be taken by the business so as to manage the mail procedure inan appropriate manner. Moreover, companies need to follow the ethical procedures so that usersdo not face issues in unsubscribing the mail.INTRODUCTIONOrganizational ethics is the response to external and internal stimulus of the business.The organizational culture and ethics is interdependent and accordingly do affect the internalenvironment of the business. The set of principles are complied for the guidance of business,decision and program as well as policies. The present essay is based on ethics of unsubscribingthrough which different issues associated with the firm are explained. It reflects that how peopleface issue in unsubscribing the unwanted mail and which are not sent in accordance with theirpreferences. Furthermore, essay shed light on varied issues which are being faced by companiessuch as security, older citizen and privacy related aspects are considered. In addition to this, thirdparty subscriptions and email lists as well as unsolicited email related problem which are beingfaced by customers are explained in a detail manner along with suitable example.MAIN BODYThe current scenario of data-driven marketing economic is continuously expanding forascertaining the growth of the corporations. However, the role of leading association is importantwhich aids to promote the responsible data-driven marketing. However, ethical, standards arefollowed in order to comply with rules and regulations effectively (Al-Alsheikh and SalehAlharbi, 2017). Thought, without implementation of self-regulation approach it becomes typicalto cope up with the changing scenario and accordingly marketing procedure affect to a greatextent. For this purpose, consumer complaint management takes place in the company through
which all organizational activities can be managed. On a critical note, email marketing is widelyused by the organization so that message can be directly passed to key customers and thepotential one. For this purpose, an example of Myntra can be taken whereby messages are passedto users with the help of help dropping mail. However, the main related to necessary order andpayment system is considered as the appropriate but notification of the new arrivals and smalldiscount on mail tend to irritate users (Bäckström, 2016). Now-a-days majority of customers faceissue related to unsubscribing the mail as the continuously get and accordingly their frustrationlevel is increased. Here, it becomes important to shed light on their issues and provide themeffective guidelines to unsubscribe the mails.HypothesisThe companies feel free to send the messages on email id of users without taking theirconsent. This create several issues including security, privacy etc. For this purpose, nullhypothesis is stated as follows-The ethics of unsubscribing targeted users through predatory practices affects olderpeople by means of deception, privacy, don't size and security attacks.The below mentioned table is showing that several companies send the spam mails to thecustomers or clients. It is because they have the list of the mails and accordingly message itfloated among them. These different companies mentioned under the table can call people anytime along with giving the text because they have the ID of the customers. Not only this but theunsubscribing of mail become quite hard due to display of questions such as why you want tounsubscribe the mail etc. The major reason behind asking such kind of question by thecompanies to make the unsubscribing very hard and give the same procedure in mid way. At thesame time, they make it possible for you to push the wrong button so as to continuous sent thespam mail.Spammails/nameof thecompanies ColesWoolworthsCatlexZaraTwitterFlipboardiHeartFacebookE-mail✓✓✓✓✓✓✓✓Name✓✓X✓✓✓XXUpdate✓✓✓✓✓✓✓✓
SecurityissueXXXX✓✓✓✓
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