This review article analyzes the impact of social media on academic performance and sports industry. It covers various studies and statistics related to social media usage in these fields. The article discusses the benefits and drawbacks of social media in academic learning and sports industry. It also highlights the importance of social media in corporate reputation management and business agility. The article is relevant to the subject of life and sports science and can be used for literature review purposes. The document type is a review/textbook and the type of assignment is a reference summary. The course code, course name, and college/university are not mentioned.