The Implications of Digitalisation on SME

Added on - 21 Jul 2020

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RESEARCHREPORT
Table of ContentsTITLE:.............................................................................................................................................1CHAPTER 1: INTRODUCTION....................................................................................................11.1 Overview of research........................................................................................................11.2 Background of research....................................................................................................11.3 Significance of research...................................................................................................21.4 Aim of research................................................................................................................21.5 Research objectives..........................................................................................................21.6 Research questions...........................................................................................................31.7 Timescale and graph.........................................................................................................3CHAPTER 2 : LITERATURE REVIEW.......................................................................................52.1 Determine the significance of digital technology in an organisation...............................52.2 Analyse the implications of digitalisation on SMEs........................................................62.3 Identifying the issues and barriers which arise in the Softwire organisation...................72.4 Analyse the impact of digital technology on Softwire organisation................................8CHAPTER 3: RESERACH METHODOLOGY.............................................................................93.1 Type of research...............................................................................................................93.2 Research design................................................................................................................93.3 Data sampling.................................................................................................................103.4 Methods of data collection.............................................................................................103.5 Ethical consideration......................................................................................................10CHAPTER 4: DATA ANALYSIS................................................................................................11CHAPTER 5: CONCLUSION AND RECOMMENDATION....................................................225.1 Conclusion......................................................................................................................225.2 Recommendation............................................................................................................23REFERENCES.............................................................................................................................24
TITLE:“To determine the implication of digital technology on small business enterprise: A casestudy on Softwire organisation”.CHAPTER 1: INTRODUCTION1.1 Overview of researchIn recent era, each firm can developing and creating investigation before they are takingsuch steps and actions within the large market place that help in formulating accurate policiesand strategies which assist company in attaining desired goals and targets in effective manner.With the help of small business organisation, it is required for company is to identifying digitaltechnology on their operation of business and their effective functions. Digitalisation and smallmedium enterprise technology for analysing and examining the new level of technology thatassist in developing direct impact on their business concerns. Along with this, an organisationrequired to mainly concentrate on their current trends and also formulating business activitiesand its functions. Therefore, there are different countries who are applied technologies whichmain motive is to connecting with device, people and businesses. The research project willdescribing the usage and impact of digital technology on the business activities of Softwireorganisation. Softwire deliver and render software engineering, digital designing solution andconsultancy services to the UK leading brands. In the international market, small and mediumsize enterprise has embrace the digital technology for development and growth in more locationsrather than competition organisation as per the research of scholars. Thus, there are differentcountries who are implementing the technologies which main motive is to interacting devices,people and businesses in proper manner. Along with this, research report will describing theusage and it will directly impact on digital technology on the business activity of Softwire.1.2 Background of researchThe usage of small business enterprise which has been enhanced, there are number ofcompanies which are taking initiatives for their transformation of digital organisation for leadingtowards collaboration and doing effective working of various companies. In addition to this,entire process carry out different positive impact on various business operations and its functionsthat includes management, operations, administration and personal management which are leadtowards appropriate working of whole business venture in better way. Softwire are1
implementation of demand and needs of business functions so the whole digital methods or toolsassist the company in developing and maintaining their operational and functional factors of thebusiness effectively. An enterprise conduct online surveys and examinations that help them inreaching and achieving with major factors of the firm which occurs in the large market place.Along with this, it is required for company is to update and modify their company products andservices for target more customers in proper manner. Therefore, it is appropriate and effectivesuch as Softwire is to develop and create market place in the competitive sector and how they aresmoothly running of business with the help of digital techniques and methods in better way.1.3 Significance of researchThe main objective of this investigation is to mainly concentrate on the basic digitaltechnology concept and execution of their methods and techniques for earning high amount ofincome and revenue of an organisation. Along with this, the main focus on large and smallcompany is to identify or assess the huge variables for carry out the business operation after thetime of disruption of digital technology in the huge business organisation. Thus, in the currentmarket place there are various organisation who are using digital technologies in the businessand the commercial industry required to achieving their target customers and gain services forsurviving in the huge competitive boundary. Along with this, the major motive of this companyis to addressing the specific project of investigation which includes skills and knowledgeinvolves the different types of methods and tools and the major role of growth and developmentare operating effective activities and surviving in the large market area.1.4 Aim of researchThe research project have certain aims and objectives which help researchers in formingthe final results in accurate direction. In this implemented report, the investigation set thestandards and aim of this project that is“To determine the implication of digital technology onsmall business enterprise: A case study on Softwire organisation”.2
1.5 Research objectivesIn this part of research report, they have certain goals and objectives which help indirecting the whole evaluation and data collection in particular position. An investigation issystematic process which have demand for accurate framing objectives and goals on the researchgrounds that assist researcher in complying entire procedure of investigation. There are variouscommon objectives of such report that are described as under:ObjectivesTo determine the significance of digital technology in an organisationTo analyse the implications of digitalisation on SMEsTo identifying the issues and barriers which arise in the Softwire organisationTo analyse the impact of digital technology on Softwire organisation1.6 Research questionsResearch question are based on investigation objectives which developing by researcherthat will help in achieving main topic or theme. In addition to this, research question is one of themandatory and fundamental components of project which required to conduct for support theliterature reviews answering to the previous scholars interpretation in well organised manner.Therefore, there are some questions which are described as follows:What is thesignificance of digital technology in an organisation?How to analyse the implications of digitalisation on SMEs?What are the issues and barriers which arise in the Softwire organisation?What is theimpact of digital technology on Softwire organisation?1.7 Timescale and graph3
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